BREITLING – Superocean Automatic 44 IRONMAN® Limited Edition
BREITLING TO PARTNER WITH IRONMAN
ON NEW LUXURY TIMEPIECE: SUPEROCEAN
IRONMAN® EDITION
New York, NY/Tampa, FL, July 26, 2019 – It was announced today that Breitling has partnered with IRONMAN, a Wanda Sports Group company, in launching the Breitling Superocean IRONMAN® Limited Edition timepiece. As part of the partnership, Breitling becomes the Official Luxury Watch of IRONMAN® and will also be present at several events, including the IRONMAN® 70.3® World Championship in Nice, France, and the 2019 Vega® IRONMAN® World Championship in Kailua-Kona, Hawai’i.
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To celebrate the partnership and offer a first look at the watch, a
special event was held at the
Breitling boutique in
New York City last night, cohosted by
Breitling USA President Thierry Prissert and
Andrew Messick, President and
CEO of The
IRONMAN Group. Over
150 guests attended the event, among them
Paula Newby-Fraser – known as the Queen of Kona, who earned the title after winning the
IRONMAN®
World Championship eight times – and
Mike Reilly, the
Voice of
IRONMAN®. Also at the event were some of the elite athletes who will be participating in the
ViewSPORT®
IRONMAN® Lake Placid triathlon, set to take place in
Lake Placid, NY, on
July 28,
2019.
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The partnership with
IRONMAN® is ideal for
Breitling, bringing two premium brands together for the first time.
Georges Kern, CEO of
Breitling, said, “
We’re particularly excited to be working with IRONMAN®.
The three members of our Triathlon Squad
have all distinguished themselves in IRONMAN®
events. Jan Frodeno won back-to-back IRONMAN® World Championships
in 2015 and 2016, and Chris ‘Macca’ McCormack has also claimed two titles – in
2007 and
2010. It goes
without saying that Daniela Ryf’
s accomplishments have been spectacular: she is the reigning IRONMAN®
World Champion,
having won four straight titles along with her four IRONMAN®
70.3®
World Championships in the last five years. The sport has enjoyed enormous popularity and the performance and endurance of its great competitors reflect Breitling’s values perfectly.”
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Daniela Ryf has continued her impressive form and recently won
IRONMAN®
Austria in Klagenfurt, finishing more than 26 minutes ahead of her nearest challenger.
Jan Frodeno showcased his talents once more as he defied scorching temperatures and overcame a talented field to win the
IRONMAN®
European Championships in late June. Speaking about the partnership,
Jan said: “
I am very excited to be a part of this partnership between IRONMAN®
and Breitling,
two iconic brands that are bringing together a sporting elegance that is second to none.”
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Andrew Messick is excited about the new partnership: “
Breitling has already demonstrated its appreciation for triathlon with its impressive squad of triathletes, all of whom have had great success in our most prestigious events. We are delighted to collaborate with Breitling in the creation of a great new watch that celebrates the passion, commitment, and incredible achievements of our athletes.”
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The
IRONMAN® Triathlon Series offers athletes the opportunity to push themselves further than they ever thought possible by swimming
2.4 miles (
3.8 kilometers), cycling
112 miles (
180 kilometers), and running
26.2 miles (
42.2 kilometers) en route to completing one of the world’s most challenging single-day endurance races and earning the coveted title of
IRONMAN.
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Since its inception in
1978, the
IRONMAN® triathlon has come to represent the ultimate test of body, mind, and spirit for both professional and amateur athletes. The competition stages – swimming, cycling, and running – are activities that feature prominently in the lifestyles of
Breitling’s core customer base: men and women of action, purpose, and style.
The Breitling Superocean
Automatic 44 IRONMAN® Limited Edition
The
Breitling Superocean Automatic 44 IRONMAN® Limited Edition, which celebrates the partnership with
IRONMAN and its events, is a member of Breitling’s popular family of Superocean divers’ watches. It has a 44-millimeter stainless-steel case and a black dial featuring the unmistakable
IRONMAN® logo. It is presented on a red Diver Pro III rubber strap with a pin buckle. Its ratcheted unidirectional rotating bezel is an essential feature for divers as it can be used to track the elapsed time underwater.
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The numerals, indexes, and hands are coated with Super-LumiNova®, a luminescent material that allows optimal readability in any lighting conditions. The COSC-certified chronometer has central hour, minute, and second hands.
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This self-winding watch is powered by a
Breitling Caliber 17, an automatic mechanical movement that offers a power reserve of 38 hours. It is water-resistant to an incredible 100 bar (1000 meters).
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The
Superocean Automatic 44 IRONMAN® Limited Edition has a caseback engraved with the
IRONMAN® logo and the legend “
ONE OF 300”, reflecting its coveted
limited-edition status. The watch will be available exclusively on Breitling’s own e-commerce channel, in selected Breitling boutiques, and on site at the
IRONMAN®
70.3® World Championship in Nice and
IRONMAN® World Championship in
Kailua-Kona.
An Incredible Legacy: The Breitling Superocean
When the first
Breitling Superocean models were launched in
1957, they made it clear that there was a major new player in the divers’ watch market. These timepieces were distinguished by their exceptional performance, their quality, and their pure
Breitling style. In the more than
60 years since, the family has remained a favorite, and each watch in the collection has been created to stand up to the rigors of the most challenging water sports.
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While the members of the collection reflect the brand’s deep-water DNA, they are certain to appeal to all men and women with active lifestyles. With their clean, sporty design and impeccable performance, the watches in the
Superocean collection – available in a wide range of case sizes – will look at home on any wrist and in any environment.
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Technical Specifications
Model : Superocean Automatic 44 IRONMAN Edition
Reference:
A17371A11B1S1
MOVEMENT
Caliber: Breitling Caliber 17
Winder: self-winding, bidirectional with ball bearing
Diameter: 25.6 millimeters
Depth: 4.6 millimeters
Power reserve: approximately
38 hours
Balance frequency: 28,800 a/h or
4 hertz
Display: hour, minute, second, date window
Certification: COSC-certified
CASE
Material: stainless steel
Diameter: 44 millimeters
Height: 14.21 millimeters
Glass: sapphire, convex, double anti-reflective
Caseback: screwed steel
Crown: screw-locked, two gaskets
Bezel: unidirectional, ratcheted
Water resistance: up to 100 bar (
1000 meters)
DIAL/HANDS
Black
Super-LumiNova® luminescent numerals, indexes, and hands
STRAP
Red
Diver Pro III strap with pin buckle
EDITION
–
Limited Edition of
300 pieces
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Press Release - 2019
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ROMY HEBDEN
Head of Public Relations
-------------------------------
DAN BERGLUND
Global Director, Communications
IRONMAN
E-mail: dan.berglund@ironman.com
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BREITLING SA
P.O. Box
1132 Schlachthausstrasse 2
2540 Grenchen
Switzerland
Telephone: +41 32
654 54 54
Mobile: +41 79
731 90 28
E-mail: romy.hebden@breitling.com
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