IWC – PILOT’s Watch Chronograph 41 and LU YAN new Ambassador

 

 

 

 

 

 

 

 

 

IWC Schaffhausen – PILOT’s Watch Chronograph 41 and Lu Yan New Brand Ambassador 2021

CHINESE FASHION ENTREPRENEUR LU YAN IS APPOINTED IWC’S LATEST BRAND AMBASSADOR

Schaffhausen, 12th April 2021 – IWC Schaffhausen is proud to announce fashion entrepreneur Lu Yan as its newest brand ambassador. Following a globally successful career as one of the first Chinese supermodels, Yan is now the founder of COMME MOI, an internationally-renowned womenswear label she set up in 2013.

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 “It’s an honour to partner with such an iconic brand. I am a champion for creativity and always push my label to innovate, especially when it comes to sustainability. IWC mirrors me in this respect, blending technical ingenuity, timeless luxury and a commitment to adding value to society. Whilst I make pure and uncomplicated clothes for modern women, empowering them to dress authentically for their multi-faceted lives, IWC delivers the same elegant aesthetic, creating watches women like me want to wear. We are a natural fit,” explained Yan.

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She is widely regarded as one of China’s first supermodels. After starting her modelling career in France in 1999, she enjoyed incredible global success, gracing runways and magazine covers worldwide. In 2013 Yan decided to retire from modelling to launch her own womenswear label.

Still at the helm of COMME MOI, eight years later, her hands-on role encompasses everything from design to production, supply chain to marketing. Her versatility of purpose and sustainable outlook inspires the signature style of her designs, known for their luxurious minimalism and practical wearability. With fifteen stores in Mainland China, the label is a firm fashion favourite, so much so that Yan was awarded a position on The Business of Fashion 500, the definitive professional index of industry leaders.
Franziska Gsell, CMO IWC Schaffhausen

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     “COMME MOI’s luxurious and timeless elegance and LU’s own passion and creativity dovetail perfectly with IWC. She shares our belief in the power of innovation and also places sustainability and responsibility at the heart of her brand. As individuals, we strive to make to make the world a better place to live, and I’m excited to see what we can now achieve together,”
Franziska Gsell, CMO IWC Schaffhausen

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 Pilot’s Watch Chronograph 41 Ref. IW388104

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As well as being incredibly influential in the Chinese fashion industry, Yan has long been a devoted charity campaigner. She participated in Teach China’s volunteering program, ‘Hands up and change the future in two years’ and is also a dedicated advocate for education. As part of its wideranging commitment to sustainability, IWC works hard to promote education and young people’s wellbeing and has done so for many years through its various charitable projects, including Laureus Sport for Good and the Fondation Antoine de Saint-Exupéry.

COMME MOI

Founded by Lu Yan in 2013, COMME MOI is French for ‘like me’, reflecting the brand ideology to enable modern women to approach life with a dynamic attitude and to swiftly transition from one role to another, professionally and personally. Every design aims to empower the woman wearing it to express her authentic self. By offering effortlessly chic pieces made from high-quality fabric tailored to perfection, COMME MOI collections are distinguished by their expert craftsmanship and perfect attention to detail.

IWC Schaffhausen has launched the Pilot’s Watch Chronograph 41 at the digital Watches & Wonders exhibition. The new model features a stainless steel case in a compact size of 41 millimetres and is available with a blue or green dial. 

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To underscore the brand’s expertise in the development of in-house movements, it is powered by the IWC-manufactured 69385 calibre, which is visible through a sapphire glass back. With the new EasX-CHANGE system and a choice of straps made of calfskin, rubber or stainless steel, the Pilot’s Watch Chronograph 41 is the ultimate sports watch.

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For 85 years, IWC has been engineering Pilot’s Watches tailored to meet the functional requirements and specific needs of professional pilots. Initially conceived as precise and reliable tools for navigation, they are celebrated nowadays for their iconic cockpit instrument design, their extreme robustness and high versatility. A mainstay in the IWC Pilot’s Watches collection is the chronograph. The mechanical stopwatch function not only adds to the typical tool watch appearance but also offers virtually limitless applications in everyday life.

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     “Building on the success of our Spitfire chronographs from 2019, we are now introducing the Pilot’s Watch Chronograph 41 into our classic collection. Thanks to the quick-change system and a choice of straps, the chronographs can be adapted swiftly to different surroundings. Combined with the now 10 bar water-resistant case, this versatility makes them perfect companions for adventures in the air, on the ground or by the water. To underline our ongoing commitment to innovation and technical excellence, we also fitted the new model with our in-house 69385 calibre chronograph movement, which is visible through a sapphire glass back,”
Christoph Grainger-Herr, CEO of IWC Schaffhausen

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 The Pilot’s Watch Chronograph 41 is available in four references:

• Ref. IW388101: Stainless steel case, blue dial, rhodium-plated hands, blue calfskin strap.
• Ref. IW388102: Stainless steel case, blue dial, rhodium-plated hands, stainless steel bracelet.
• Ref. IW388103: Stainless steel case, green dial, rhodium-plated hands, brown calfskin strap.
• Ref. IW388104: Stainless steel case, green dial, rhodium-plated hands, stainless steel bracelet.

Click, to see the large size. ▶ BIG FOTO 

All new models feature a EasX-CHANGE system, which allows the wearer to quickly and easily change the strap or bracelet. Available as accessories in IWC boutiques or online on IWC.com is a choice of calfskin and rubber straps in attractive colours, as well as a new stainless steel bracelet with fine adjustment system and a slimmer shape for improved comfort and ergonomics. The reworked case construction ensures the chronographs are now water-resistant to 10 bar.

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Technical Specifications

Model  PILOT’s Watch Chronograph 41

Ref. IW3881

 FEATURES
Mechanical movement
– Chronograph function for hours, minutes and seconds
– Date and day display
– Small hacking seconds
– Screw-in crown
– Glass secured against displacement by drops in air pressure
– See-through sapphire glass back
MOVEMENT
IWC manufacture calibre 69385
Frequency 28,800 vph/4 Hz
Jewels 33
Power reserve 46 h
Winding Automatic
WATCH
Materials Stainless steel case
Diameter 41mm
Height 14.5 mm

• Ref. IW388101: Stainless steel case, blue dial, rhodium-plated hands, blue calfskin strap
• Ref. IW388102: Stainless steel case, blue dial, rhodium-plated hands, stainless steel bracelet
• Ref. IW388103: Stainless steel case, green dial, rhodium-plated hands, brown calfskin strap
• Ref. IW388104: Stainless steel case, green dial, rhodium-plated hands, stainless steel bracelet.

Glass Sapphire, convex, antireflective coating on both sides 
Water-resistant 10 bar
Strap
Calfskin strap
Strap width 22 mm

 

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Press releases - 2021
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 IWC Schaffhausen
Uwe Liebminger
Department Manager Public Relations
Mobile  +41 (0)79 957 72 52
E-mail  uwe.liebminger@iwc.com
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