Monday, March 16, 2015

H. MOSER & CIE. – Endeavour Perpetual Calendar Funky Blue

H. MOSER & CIE. Endeavour Perpetual Calendar Funky Blue NEW

THE ORIGINAL SMART WATCH: H. MOSER & CIE.’S RESPONSE TO THE
WAVE OF NEW SMARTWATCHES.

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As the discussion around smartwatches builds, the independent watchmaker H. Moser & Cie. takes a clear but distinctive position today. H. Moser & Cie. has produced smart watches for over 100 years by combining a clean interface, state-of-the-art ergonomics, ingenious functions and long power autonomy – without compromise. Today, they continue to nurture the next generation of watch lovers launching the Endeavour Perpetual Calendar Funky Blue, a watch that both looks smart and is in fact very clever. This is the original smart watch.

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While recently launched smartwatches struggle with complex interfaces, poor ergonomics and limited autonomy, the Endeavour Perpetual Calendar represents ingenious product design. Both cognitive and physical ergonomics are optimised with the clean and easy-to-read interface.

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The patented flash calendar, for example, allows the date adjustment forwards and backwards at any time of day and the instant date change at midnight. In addition, the mechanical battery with two barrels ensures exceptional autonomy with a minimum power reserve of 7 days. Finally, technology partner Precision Engineering developed the Moser interchangeable escapement to guarantee the highest precision. These are just a few of the intelligent solutions in this watch that will satisfy the most demanding users.

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The original smart watch is representative of the Swiss watch industry – persisting over centuries thanks to expertise, excellence, quality and passion. The Swiss watch industry faces challenges with the advent of smartwatches but also opportunities. CEO Edouard Meylan explains, “Smartwatches belong to a different segment. They are great gadgets. They even have the potential to introduce a new generation to wearables for the wrist. Our challenge is to continue being creative, innovative and true to our heritage in order to inspire highly discerning consumers. At H. Moser & Cie. we love challenges, so when it comes to nurturing the next generation of watch lovers, let us take it from here.”

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With sincerest apologies, the Endeavour Perpetual Calendar Funky Blue does not let you draw doodles, tweet, send your heartbeat to others or set your fitness goals. It does not even let you take photos. It does, however, elegantly and ingeniously let you declare your individuality while contemplating the time passing by. This is both very smart and very rare.



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TECHNICAL FEATURES

Reference 1341-0207 18-carat white Gold model, Funky dial

Case
Solid 18-carat white gold case
Diameter 40.8 mm, Height 11.1 mm
Sapphire crystal with internal anti-reflective coating
Curved crystal case-back
Dial
Midnight sky-blue fumé dial
Solid 18-carat white gold Hand-crafted fumé dial with sunburst pattern
Solid 18-carat white gold appliqué indexes and hands
Month indicated with a small arrow-shaped centre hand
Sub-dial for seconds
Big date display at 3 o’clock with centred numerals
Movement
Mechanical hand-wound in-house calibre HMC 341
Diameter 34.0 mm or 15 lignes, height 5.8 mm
Frequency 18’000 alternances per hour
28 jewels and screwed gold mounts
Power reserve: minimum 7 days with double barrel
Solid 18-carat gold plate and bridges with matte finish, hand chamfering and hand-engraved hallmark
True bevel wheels and Moser tooth system for all wheels and pinions
Interchangeable Moser escapement
Original Straumann Double Hairspring®
2 genuine, functional diamond end-stones in the incabloc shock-absorber
Traditional screw balance wheel with white gold weight screws
Pallet fork and escapement wheel made of solid gold
Functions
Perpetual Flash Calendar
Centre-hand month indicator,
12 hour indexes = 12 months
Hour and minute
Off-centre seconds dial with hacking seconds function at 6 o’clock
Power reserve indicator at 9 o’clock
Leap year indicator and adjustment pusher
Double Pull Crown System
Strap
Hand-sewn kudu leather strap
Solid 18-carat white gold or platinum folding clasp with Moser logo
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Press release 
CONTACT
Nathalie Cobos, T +41 76 319 03 09, press@h-moser.com
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H. MOSER & CIE.
MOSER SCHAFFHAUSEN AG
Rundbuckstrasse 10
CH-8212 Neuhausen am Rheinfall
Switzerland
TEL.          +41 52 674 0050
FAX          +41 52 674 0055
E-MAIL      info@h-moser.com
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