HUBLOT – Classic Fusion Womanity

HUBLOT – Classic Fusion Womanity Limited Edition NEW

In celebration of the 10th anniversary of The Womanity Foundation in its mission to empower women, Hublot launches a new Classic Fusion Womanity for Women

New York, New York, 16th June 2015 - Since 2007, Hublot has supported the Womanity Foundation (formerly the Smiling Children Foundation), an independent private organisation whose mission is to empower women and girls to shape their future and accelerate progress within their communities worldwide.

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At the iconic Le Cirque restaurant in New York, the Foundation hosted a “Friends of Womanity USA” dinner and conversation on “Why Investing in Women is Important,” with speakers including Alvin Allgood, CEO, Vital Voices, Yann Borgstedt, Founder & Chairman, Womanity, Ben Rodriguez-Cubenas, Director Rockefeller Brothers Fund, as well as Diana Rowan Rockefeller, Founder & Chair Afghan Women Leaders Connect. Marissa Brooks, Senior Marketing Director at Hublot of America attended, as well as friends and supporters of the Foundation.

In honour of the occasion, and to continue its support for the Womanity Foundation, Hublot has created a sophisticated, exclusive limited edition watch featuring a touch of purple - Womanity's signature colour - as well as a unique bracelet design, inspired by the work of Brazilian graffiti artist Panmela Castro: the Classic Fusion Womanity for Women.

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The small bracelet carefully takes individual cues from the large fresco painting Castro created live during the Official Closing Party hosted by Hublot at the FIFA 2014 World Cup in Brazil, her home, last summer. The painting is dedicated to female freedom and creativity and signed by the King of Football and Hublot Ambassador, Pelé.

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Artist activist and Founder of Rede Nami Feminista, an urban art network of female urban artists that addresses gender inequality through public art, graffiti and workshops in Rio, Castro’s social policy work provides the core inspiration for the content of her provocative paintings. Her work challenges patriarchal notions of public space as related to sexism, sexuality, subjectivity and power relations.

“We use art as a peaceful weapon and a cultural transformation tool to fight male chauvinism,” added the young 32 year old woman who was featured on Newsweek’s “150 Women Shaking the World” list in 2012.

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Ricardo Guadalupe, CEO of Hublot, commented, “Womanity perfectly represents the modern woman and the women of today: leaders, creators, entrepreneurs and women who want to make a difference. This is the Hublot Woman! Over the years, since the beginning of our partnership in 2007, we have built a mutually trusting and appreciative relationship with Yann Borgstedt. Today, I am delighted to reinforce our partnership and continue to support equal opportunities for women, as well as their respect and freedom worldwide.”

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About the Womanity Foundation:

The Womanity Foundation (formerly the Smiling Children Foundation) is an independent private foundation created in 2005 and registered as a not-for-profit foundation in Switzerland, the UK and the US. Its mission is to empower disadvantaged girls and women to shape their future and gain equal and full social, economic and political participation in order to accelerate progress within their communities. The Womanity Foundation currently supports projects in Afghanistan, Brazil, Haiti, India, Israel, Morocco and the Palestinian Territories.”

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Technical details

Reference: 565.NE.2210.VR.1205.WTY15

Series: Limited edition of 100 watches

Case
"Classic Fusion"
Polished titanium.
Diameter: 38 mm.
Bezel: 
Steel set with 36 amethysts
6 H-shaped titanium screws, countersunk, polished & locked
Bezel lug in white composite resin
Crown:
Polished titanium with Hublot logo
Pushbuttons: Polished titanium
Crystal:
Sapphire with interior/exterior anti-reflective coating.
Case-back:
Satin-finished titanium with “SPECIAL EDITION 100 NUM” engraved
Sapphire crystal with Womanity logo
Screws: Titanium
Water resistance: 5 ATM or around 50 meters
Dial:
Polished white lacquer with set with 11 amethysts
Hands:
Polished rhodium-plated – Purple seconds hand
Movement
HUB 1110 self-winding movement
Date: Window at 3 o'clock
Jewels: 21
Power reserve: Approximately 42 hours
Strap:
White rubber and white calf strap with printed painting of Panmela Castro
Clasp: Stainless steel deployant buckle clasp

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HUBLOT SA – Switzerland
T +41 (0)22 990 90 00 – F +41(0)22 990 90 29
International Press Contact: Anaïs Tréand– a.treand@hublot.ch
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