Thursday, April 2, 2015

CECIL PURNELL – 2015


CECIL PURNELL – BASELWORLD 2015

 Only Haute Horlogerie brand crafting exclusively
Tourbillons

Since 2006, Cecil Purnell has created unique Tourbillon timepieces from the development of its own calibers. In complete respect for the know-how and tradition of Haute Horlogerie, CP combines meticulous technique, creativity and service. We have earned a reputation second to none thanks to the enthusiasm of connoisseurs of finely crafted precision watchmaking.


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Tourbillons, the epitome of high - end watchmaking

This movement was developed under the leadership of Abraham-Louis Breguet in the late eighteenth century, watchmaker to the French monarchy. The Tourbillon was created to counteract the effects of gravity on the balance and escapement mechanisms by placing them in a freely rotating cage.

A niche atelier, tailored to exclusive realizations

More the object of art, the choice of a Tourbillon watch is associated with a lifestyle, refined luxury that connoisseurs can grasp and understand. Art without ostentation, work accomplished by excellence, the Cecil Purnell Tourbillon offers its owner exclusivity, character, precision, and reliability.

A philosophy applied to an ingenuous complication

The Tourbillon movement represents the epitome of high-end watchmaking expertise. In utmost respect of the epitome in watchmaking and its proud owners, Cecil Purnell’s philosophy mandates the development of exclusive timepieces in strict compliance with the know-how and tradition of Haute Horlogerie. Cecil Purnell engages in the exclusive choice of Swiss components for its creations, never denying this historic commitment of exceptional watches.

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More than ever before, Cecil Purnell is exclusively engaged in selecting Swiss components for its creations, in consideration of its historic role.
The manufacture of our Tourbillon timepieces and the inherent extreme demands of their assembly, testing, and regulation does not permit volume driven production. Thus, Cecil Purnell is the choice of purists, the detail oriented, for whom, beyond the joy of acquiring a watch, is the engagement in an adventure in time.


In the early twentieth-century Cecil Purnell settled in the French Jura, more specifically, Besançon. An insatiable man of taste, he became fascinated by the intricacy of mechanical movements. Thenceforth began a lifelong quest in the pursuit of an ever-higher appreciation for that which gave life to his imagination. Tourbillon was the heart of this movement.

Jonathan Purnell

Since early childhood, Jonathan Purnell, fascinated by his grandfather’s timekeeping, began dismantling and reconstructing watches. Sharing the watchmaking passion with the same enthusiasm as his grandfather, Jonathan immersed himself in the industry. He made his debut with the most-renown names in high-end watchmaking, travelling the world for 30 years in search of knowledgeable  watch  fans,  well-informed collectors, and avid aficionados. He deepened his knowledge and appreciation for storied and master-class mechanical timepieces, with many passing through his hands. His address book contained the names of prestigious families and men of power. It was such that he would pursue his dream of realizing the movement that  had  impassioned  and  inspired  his grandfather, and seek to leave his mark on Haute Horlogerie.

A key alliance

In the footsteps of his grandfather, Jonathan Purnell embarks on the incredible challenge of standing alongside the hallmarks of high-end watchmaking by putting his stamp on the Tourbillon watch. The dream starts to bear fruit when he crosses paths with Stephane Valsamides. Full of purist watch-making visions, Stephane Valsamides also is a connoisseur of fine watches and the business of exceptional high complication timepieces. On behalf of a number of famous names, he has traveled the world, inevitably crossing paths with Jonathan Purnell. His fascination for “old-world” craftsmanship and the pursuit of perfection led him to share Jonathan’s passion, and he decided to take on a new set of challenges. Cofounder of Cecil Purnell, he has co-written the brand’s enduring story and its quest for excellence, helping to realize the dream of imprinting the true stamp of quality signified by the arrival of the CP 3000 calibers.

Movement Component Origins
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The manufacture of our Tourbillon timepieces and the inherent extreme demands of their assembly, testing, and regulation does not permit volume driven production. Thus, Cecil Purnell is the choice of purists, the detail-oriented for whom, beyond the joy of acquiring a watch, is the engagement in an adventure in time. CP only uses Swiss components for its creations, never denying this historic commitment to exceptional
watches. Cecil Purnell’s collection crafted for both ladies and gentlemen, customizable on request in limited editions, transcends the most detail-oriented craftsmanship. Our made-to-order, originally designed timepieces are based on our own in-house developed calibers.

Partnership with Carlo Ancelotti, global ambassador

In what represents a completely new platform with which to expand on its innovations, Cecil Purnell is proud to partner Carlo Ancelotti as its global ambassador. With countless accolades as a global football player and manager across Europe’s top leagues, Carlo is renowned for his character, class and passion.

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An avid watch enthusiast, there is a definite bond with his passion as he "works with watches because time in football is important”. He looks for both aesthetics and the requirement that “it also has to be comfortable”.


Jonathan Purnell, who founded Cecil Purnell in his grandfather’s name, is thrilled with the prospect to work with Carlo, “a true gentleman who also shares a passion and respect for his craft”. The most successful current manager in European football, Carlo continues to manage the best; his fortitude as well as integrity are welcomed by the CP brand. For both leaders who have forged their own path to success, this promises to be an exciting partnership.

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True to their shared enterprising spirit, the partnership wouldn’t be complete ithout involving Carlo in CP's innovative capacity. Carlo is “excited to have the opportunity to design ten Carlo Ancelotti limited edition pieces each year”. The CA chapter I, the first of the series, was launched in late 2014. Inspired from the
award-winning Pit-Lane and V12, the piece integrates his preferred color, initials, and his passion, the football. The ball’s construction and placement above the bridge, provides the impression of a 3D construction, and its proximity to the Tourbillon highlights the strong bond between Carlo Ancelotti and Cecil Purnell.

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The brand shall unveil for the first time, the V17, World-Time Bi-Axial Tourbillon, further cementing its legacy as a leader in unique Tourbillons. Following its partnering with Carlo Ancelotti as global brand ambassador, Cecil Purnell will also proudly present the limited edition Carlo Ancelotti Chapter I timepiece. Finally, the brand will also present the Award-Winning V16, Twin-tourbillon GMT.

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2015  Novelties
World-Time Bi-Axial Tourbillon

In the spirit of Tourbillons, the Bi-Axial mechanism precisely compensates for influences due to gravity. Its optimal frequency is achieved in rapid movement, mesmerizingly visible on the dial. The World Time is displayed in a spectacular and ingenious way on a half sphere.

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The hemisphere makes one revolution in 24 hours and allows one to know the time with the indication of terrestrial hours engraved around its perimeter. The realization of the World Map in a half sphere required perfect mastery of its spatial geometry with several crafts required. Complementing the World Time is the indication of the horizon, displayed by a Spherical Eccentric rotor.

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Cecil Purnell SA
Rte de Chesopelloz 10
1782 Belfaux
Switzerland
Tel. +41 79 239 17 68
Fax +41 26 475 50 23
contact@cecilpurnell.com
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