Wednesday, March 22, 2017

RAYMOND WEIL – FREELANCER “David Bowie” Edition

















RAYMOND WEILFREELANCERDavid BowieLimited Edition

RAYMOND WEIL CELEBRATES 
THE GENIUS OF DAVID BOWIE


In collaboration with the David Bowie Estate, RAYMOND WEIL pays homage to legendary musician – David Bowie. The Limited Edition freelancer “David Bowie”, is a tribute to the life and musical career of one of the most influential artists of all time.




























Created to celebrate what would have been Bowie's 70th birthday, this timepiece is dedicated to a few of the many personas created by David Bowie, an artist with unparalleled creativity, a singular visionary, a man of a thousand faces and voices. Bowie's boundless talent and fearless innovation shone through his final masterpiece, , released last year to some of the best critical notices of his distinguished career and winning five Grammy Awards and two Brit Awards in 2017.

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To celebrate the immortal David Bowie, RAYMOND WEIL has chosen its most free-spirited model – freelancer. Its 42 mm diameter case contains a dial resembling a vinyl record clearly featuring some of the most emblematic design cues of the British artist.

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Amongst the key design features, the lightning bolt painted across his face that first appeared on the cover of the Aladdin Sane album in 1973. The instantly distinctive mark universally recognized, the stylized lightning bolt is featured in red at 12 o’clock.

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 The pop art logo designed by Andy Warhol especially for David Bowie and revealed on the cover of the album Diamond Dogs in 1974 makes its mark on the dial of the David Bowie Limited Edition.

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Produced in a 3,000-piece limited, numbered series, the freelancerDavid Bowie” beats to the tempo of a mechanical self-winding movement that appears beneath a portrait of David Bowie, immortalized in 1974 by famous photographer of legends, Terry O’Neill. A photograph printed on the sapphire of the watch’s case-back, from which this artist in his own league challenges the world with his atypical, magnetic gaze.

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“He was an artist in a league of his own, a visionary, multi-faceted icon whose work is testimony to an exceptional career as a musician and a creative. His metamorphoses both in terms of style and music studded his career, catapulting both himself and his characters to legendary status. He embodies the free spirit that has guided RAYMOND WEIL day after day since it was created” declared Elie Bernheim, CEO RAYMOND WEIL

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“I’ve always felt that there was a real synergy behind great timepieces and photography. The precision of keeping time is akin to a photographer needing to know the exact moment to capture an iconic image. As a watch collector myself, this RAYMOND WEIL collaboration is a wonderful project to be affiliated with. Their watches are a thing of beauty. I’m thrilled they’ve selected to pay tribute to David Bowie in such a way and I’m honored to be a part of it.” Terry O’Neill

Join the discussion on social networks using the hashtag #RWDavidBowie

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TECHNICAL DESCRIPTION

Collection: FREELANCER

Model: “David BowieEdition

Ref. 2731-STC-BOW01

Movement
Mechanical self-winding movement
Calibre RW4200
Power-Reserve:  38 hours
Jewels:  26
Functions: Central hours, minutes and seconds
Case 
Round – Steel
Diameter: 42.5 mm
Thickness: 10.5 mm
Crown: Steel – screwed and fluted with RW monogram
Crystal:  Sapphire crystal with dual-sided antiglare treatment
Case back:  Screw down, with sapphire crystal featuring the portrait of David Bowie and Limited Edition engraving
Water resistance:  10 ATM
Dial 
Black galvanic circular satin-brushed with red lightning bolt at 12o’clock and red pop art Bowie logo designed by Andy Warhol
Hands: Steel type, barrel-shaped, enhanced with white Super-Luminova®
Strap 
Black calf leather strap with red stitching.
Folding RW steel clasp, double push-button security system

Limited Edition of 3,000 pieces

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Press Release - 2017
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RAYMOND WEIL S.A
AVENUE EUGENE-LANCE 36-38
P.O.BOX 1569 - 1211 GENEVA 26
SWITZERLAND
TEL. 022/884.00.55
FAX 022/884.00.50
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www.Raymond-Weil.com

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