AUDEMARS PIGUET – Royal Oak Offshore SUMMER Edition Chronograph - 50th Anniversary Saint-Tropez for "BYBLOS"
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AUDEMARS PIGUET IN SAINT-TROPEZ FOR THE
50TH ANNIVERSARY OF HOTEL BYBLOS
50TH ANNIVERSARY OF HOTEL BYBLOS
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29 May 2017, Le Brassus – Audemars Piguet celebrated the 50th anniversary of mythical Hotel Byblos during the holiday week-end with a joint event in Saint-Tropez where the new Royal Oak Offshore Summer Editions were presented for the first time.
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Legendary World and Olympics judo champion Teddy Riner, ambassador of Audemars Piguet, joined Antoine Chevanne, owner of Hotel Byblos, François-Henry Bennahmias, Chief Executive Officer of Audemars Piguet and Nicolas Besançon, CEO of Audemars Piguet France, to celebrate this new milestone.
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Antoine Chevanne remembers: “The cooperation began two years ago when I met with François-Henry at the Audemars Piguet manufacture in Le Brassus. I presented the Byblos Exclusive Series' concept to him and he immediately loved it before deciding to rename it ‘B.A.P’ (pronounced Be Happy) for ‘BYBLOS - Audemars – Piguet’.
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” François-Henry Bennahmias agrees: “Antoine and I got on really well from the moment we met. Not only is he a watch lover, but there was this instantaneous dynamic between the two of us with a similar vision of the future. We had to be a part of all this, you can’t miss Hotel Byblos turning 50 years young!”
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The new Royal Oak Offshore models launched for Hotel Byblos’ celebration were created in two versions: a women’s diamond set version in stainless steel and a men's piece in rose gold.
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Both feature a caseback engraved with the hotel’s anniversary dates and its coat of arms depicting the myth of the Byblos: the abduction of Europa by Zeus.
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Antoine Chevanne and François-Henry Bennahmias both said: “The Byblos and Audemars Piguet share a passion for forward-thinking while never losing sight of their heritage. We are now looking forward to the next 50 years!”
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8 May 2017, Le Brassus – On May 26th, Audemars Piguet will be celebrating the 50th anniversary of Le Byblos Saint-Tropez with two new and exclusive timepieces. For the first time in the history of the brand, the Swiss watchmaker has created a limited edition model dedicated to the Byblos hotel, tailoring its bold and audacious Royal Oak Offshore design to the equally legendary French institution aesthetic codes.
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Created in 1993, the Royal Oak Offshore is one of the very first oversized wristwatches to have taken the market by storm and since then the collection keeps defying conventions thanks to its sportier and more powerful take on its older sister the Royal Oak.
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This summer, two new Royal Oak Offshore models are launched exclusively for the Byblos’ celebration: a women’s diamond set version in stainless steel, and a men's piece in rose gold.
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The women’s piece is waterproof to 50 meters with a stainless steel case, screw-locked crown and pushpieces, a silver dial with “Lady Tapisserie” motif and luminescent coating on rose gold hands. The bezel is set with 32 brilliant cut diamonds, for a total of 1.02 carats.
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Meanwhile, the “his” version is an 18-carat pink gold Royal Oak Offshore Chronograph featuring blue transfers as well as pink gold hands and hour markers on a “Mega Tapisserie” dial. The men's model is waterproof to 100 meters.
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To highlight this half-a-century anniversary, the caseback of both Royal Oak Offshore Summer Editions are engraved with the hotel’s anniversary dates and its coat of arms depicting the abduction of Europa by Zeus.
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Audemars Piguet and the Byblos share a passion for innovation and excellence. Constantly moving forward while remaining true to their origins, both houses aim to push their savoir-faire and artistry further, in a tireless search for perfection.
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The Royal Oak Offshore Chronograph Summer Edition is a testimony to this shared spirit as the Byblos is turning 50 years young!
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Hotel Byblos - Saint Tropez
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Grace Jone - Hotel Byblos Saint Tropez 1978 - r Edward Quinn
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Brigitte Bardot - Caves du Roy Saint-Tropez
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Jack Nicholson et Cher - Caves du Roy Saint-Tropez 1983 - оAponte
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Model: AUDEMARS PIGUET – Royal Oak Offshore SUMMER Edition Anniversary
Reference 26408OR.OO.A010CA.01 - 18-carat Pink Gold Limited Edition - 50 pieces
Reference 26144ST.ZZ.D010CA.01 - Stainless Steel Limited Edition -50 pieces
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Audemars Piguet (Marketing) SA
Route de France 16 - Case postale 16
1348 Le Brassus - Switzerland
Phone : + 41 21 642 39 00
Fax : + 41 21 642 34 02
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