Friday, November 8, 2019

LONGINES – DolceVita Elegance Collection Gold Edition


LONGINES DolceVita Elegance Collection Diamond Gold Limited Edition - 2019


A Watch In Honour Of Aishwarya Rai Bachchan

Longines is proud to have had Aishwarya Rai Bachchan as an Ambassador of Elegance since 1999. The winged hourglass brand pays tribute to the elegance and charm of the stunning Indian actress by creating an exclusive limited-edition watch produced in five pieces.

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The Longines DolceVita Elegance Celebration – Limited Edition combines rose gold, diamonds and white mother of pearl with brightness of turquoise for a lavish result.

Longines lives the dolce vita in Rome

Longines has naturally chosen Rome to present the 2019 novelties of one of its emblematic collection, Longines DolceVita. Characterized by its rectangular case, this line is enhanced this year with new dials in white and blue starry night, interchangeable coloured straps and an additional oversized case. On the occasion of the watch presentation, Longines invited its Ambassador of Elegance Aishwarya Rai Bachchan to celebrate the new models as well as the 20th anniversary of their friendship.

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Longines unveiled a new system of interchangeable coloured straps to personalize your DolceVita watch as well as new dials in white and blue starry night. An additional XL case size, which perfectly suits men wrists, was also introduced.

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Since 1999, Aishwarya Rai Bachchan has embodied the sloggan of Longines – Elegance is an Attitude. To celebrate the talent and grace of its Ambassador, the Swiss brand has created an exclusive model of its Longines DolceVita collection. Indeed, it was as a representative of this collection that the Indian actress began her relationship with the watchmaking brand.

The Longines DolceVita event in Rome was also the occasion to celebrate the 20th anniversary of partnership between the brand and Aishwarya Rai Bachchan.

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Longines Ambassador of Elegance Aishwarya Rai Bachchan during the Longines DolceVita event in Rome
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Characterized by its rectangular case inspired by a model from the 1920s, this collection is a hymn to the sweetness and refinement of the Italian way of life.

The Longines DolceVita Elegance Collection – Limited Edition watch features a turquoise dial overlaid with a design representing an Indian mandala finely engraved in white mother of pearl and diamonds indexes. Hemmed by a 68-diamond setting, its rose gold case comes with a turquoise leather watch strap.

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Limited to 5 pieces, the Longines DolceVita Elegance celebration – Limited Edition combines rose gold, diamonds, white mother-of-pearl and turquoise blue. On the occasion of the Longines DolceVita event in Rome, Walter von Känel, President of Longines had the pleasure to present the watch number 5 to Aishwarya Rai Bachchan herself.

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TECHNICAL SPECIFICATIONS

Collection: DolceVita

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REFERENCE L5.512.9.97.2

CALIBRE
Quartz movement
L176.2 (ETA 980.163)

CASE
Rose gold
Rectangular (23.00 x 37.00 mm)
Rose gold, set with 68 💎Diamonds, 0.737 carat, Top Wesselt on IF-VVS 
WATER-RESISTANCE  To 3 bar (30 metres)
DIAL
Turquoise with a white mother-of-pearl mandala decoration,
💎13 diamonds indexes, 0.059 carat, Top Wesselt on VS-SI
HANDS  Rose 5N
STRAP
Turquoise mother-of-pearl leather strap with buckle

Limited Edition: 5 pieces

#Longines #LonginesDolceVitaCollection #DolceVitaCollection #EleganceisanAttitude
@Longines


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Press release - 2019
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For further information please contact:
Longines International Public Relations
2610 Saint-Imier, Switzerland
publicrelations@longines.com
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