PORSCHE DESIGN – Chronograph 911 Targa 4S Heritage Design Edition

PORSCHE DESIGN – Chronograph 911 Targa 4S Heritage Design Titanium Edition 2020

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A tribute to history’s design icons

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Porsche Design and Porsche Exclusive Manufaktur open a new chapter in their successful collaboration with the launch of the new Chronograph 911 Targa 4S Heritage Design Edition. This is the first of four special limited-edition timepieces accompanying the launch of the 911 Heritage Design cars. 

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Inspired by the 1950s, 60s, 70s and 80s, these collector’s pieces bring the iconic looks of each era into the present. Focusing on authenticity and style-defining details, special colours and patterns are re-interpreted and brought back to life, complimented by a modern appearance and state-of-the-art manufacturing and technology.

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Porsche Design is developing matching timepieces exclusively for future owners of Heritage Design cars. First in the series is the Chronograph 911 Targa 4S Heritage Design Edition, which combines the classic design features, materials and performance characteristics of the 911 Targa 4S Heritage Design Edition, expanding the unique concept of this new sports car to the wrist of its owner.

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The self-winding chronograph is powered by the Porsche Design caliber WERK 01.100, a new C.O.S.C. certified, in-house-developed chronograph movement, which guarantees maximum performance.  Like the vehicles, the chronograph, which debuts in Porsche Design’s characteristic titanium case, is limited to 992 pieces.

The Purity of 50s Culture

Quotes from the past: the good old days are far from over – at least not in the world of sports cars and watches. In both, the value of tradition is as strong as the interplay between crankshaft and camshaft or balance and escapement.

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It is for this reason that Porsche Design has put a great deal of passion into reviving a part of Porsche history on the wrist that captures the unique charm of a style icon that is still as up to date today as it was 70 years ago.

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In its noble, purist form and with great attention to detail and authenticity, the Chronograph 911 Targa 4S Heritage Design Edition refers to the legendary Porsche 356 and the iconic Porsche 911 Targa. The design of the dial with a white second hand and green circles in the characteristic Phosphorus Green hue was inspired by their speedometers.

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The hour markers use the Porsche font and offer perfect readability in all lighting conditions thanks to their luminous Superluminova coating. Selected elegant accents are created by the gold-coloured Porsche Design logo and, on the seconds dial at nine o’clock, the Porsche logo, which also embellishes the rear of the 911 Targa 4S Heritage Design Edition.

Top-quality materials, first-class craftsmanship and exclusivity

Particular attention has also been paid to the strap, which is made from the same leather as that used for the interiors of Porsche sports cars. This harmoniously compliments the design and demonstrates a love of fine detail. It will be available in Bordeaux Red or Black, with a choice of two strap lengths for both. The seams are kept tone on tone for a particularly expressive look and the 911 embossing is a further tribute to the iconic sports car.

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Like every Porsche Design timepiece, the Chronograph 911 Targa 4S Heritage Design Edition is entirely made from titanium. Thanks to its extreme lightness, durability and resistance to corrosion, the high-tech material used in the construction of racing car engines ensures maximum performance and wearing comfort.

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Precise timekeeping is guaranteed by the new Porsche Design Chronograph caliber WERK 01.100, which bears a chronometer certificate from the Swiss C.O.S.C.-Institute. Its rotor mimics the design of the Fuchsfelge (Fuchs wheel), which was originally developed for the first Porsche 911.

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Based on the specification of the owner’s car, the watch rotor can be either high-gloss black or satin platinum.

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The historic Porsche crest also pays homage to the roots of the brand and adorns the rotor’s centre lock. The limited edition number that corresponds to that of the car is laser-engraved onto the bottom of the case back.

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The Porsche Design Chronograph 911 Targa 4S Heritage Design Edition will be exclusively available to order at Porsche dealerships worldwide to future owners of the Porsche 911 Targa 4S Heritage Design Edition from June 2020 at an RRP of €10.950.

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TECHNICAL SPECIFICATIONS

Collection: 911 Limited & Special Editions

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Model:  Chronograph 911 Targa 4S Heritage Design Edition

Mechanism

        Caliber: Porsche Design caliber WERK 01.100, chronograph with flyback function, COSC-certified

        Rotor: Porsche Design Icon Rotorr, black

        Diameter: 30.00 mm

        Height: 7.90 mm

        Power reserve: 48 hours

        Frequency: 28,800 per hour [4Hz]

        Jewels: 25

Case

        Diameter: 42.00 mm

        Height: 15.60 mm

        Material: Titanium, lug module with bronze PVD coating

        Finishing: Glass bead-blasted and polished

        Crown: Screw-down

        Glass: Sapphire crystal with hard coating, scratch-proof and with sevenfold anti-glare properties on both sides

        Case back: Screw-down, with clear sapphire crystal

        Water-resistant: Up to 10 bar

Dial

        Bllack dial, circular brushed, with green outlines and green numbers like the rev counter of the car

• Minute, hour, running indicator display at 9 o’clock
• Chronograph second hand and 30-minute counter at 12 o’clock
• 12-hour counter at 6 o’clock
• Date window at 4 o’clock

Strap

        Genuine Porsche car leather, bordeaux red and black, stitching tonal

        Bronze PVD-coated bead-blasted titanium folding buckle

Availability: reserved to owners of the new 911 Targa 4S Heritage Design Edition

Price: EUR 10,950

Unique Limited to only 992 pieces

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Press Release - 2020
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Press Contacts:
Porsche Design Group
Dr. Jan Seewald
Head of Public Relations
Tel.: +49 [0] 711 911-11939
E-Mail: jan.seewald@porsche-design.de
Porsche Design Group
Nadine Cornehl
Corporate Spokesperson Accessories & Fashion
Tel.: +49 [0] 711 911-12919
E-Mail: nadine.cornehl@porsche-design.de
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BREGUET – Tradition Automatique Seconde Retrograde 7097 Edition

BREGUET – Tradition Automatique Seconde Rétrograde 7097 Boutique Edition 2020

New Tradition Models for the Breguet Boutiques

In 2005, the House of Breguet launched the Tradition collection of timepieces distinguished by a unique construction: the movement components are showcased on top of the mainplate.

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This year the original and remarkable line presents a new design version of the Tradition Automatique Seconde Rétrograde 7097 with a blue colored guilloche dial. This new model will be exclusively available in Breguet boutiques.

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This wristwatch, like the rest of the collection, inspired by the subscription watches, recalls the genius of Abraham-Louis Breguet who first invented these one-hand pocket watches in 1796.

They were fitted with a special movement of great simplicity and sold by subscription: a down payment of a quarter of the price on order and the rest on delivery. A.-L. Breguet used the movements of his subscription watches to create his first tact watches.

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The Tradition 7097 pays tribute to the beauty of the calibers of the subscription and tact watches by revealing the bridges, wheels, escapement, barrel and other components of the movement, which are usually hidden beneath the mainplate. Refined finishing enhances the visual balance displayed by the symmetrical bridges.

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The bridges and mainplate are decorated to achieve a uniform, finely grained surface, which requires rare skill and faultless execution. The gold winding rotor borrows its shape from historical movements while the classic clous de Paris (hobnailing) guilloche pattern, executed by hand, highlights the blue dial in gold, positioned off-center at 12 o'clock.

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This timepiece gets its name from the retrograde seconds hand at 10 o'clock. The hours and minutes are shown by Breguet-style open-tipped hands in rhodium-plated steel.  In order to provide optimum readability and to highlight the retrograde seconds’ complication, Breguet watchmakers used a semicircle with a circular brushed finish superimposed on the dial. To maintain the symmetry, the pare-chute is located at 4 o'clock. This Breguet invention, which protects the balance staff from shocks, can be identified at a glance as the emblematic feature of the Tradition collection. It is the forbear of all the shock-protection mechanisms in use in watch-making today, including the Incabloc system.

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The 7097 reference features advanced technology. Its 40mm case houses a movement with an inverted in-line lever escapement with silicon pallets and a silicon Breguet overcoil balance spring that guarantee exceptional precision.

The Tradition Automatique Seconde Rétrograde 7097 watch is the result of the technical and aesthetic excellence which Breguet consistently strives for. Its refined and pure style honours the legacy of the House, while its technical characteristics are the prerogative of a watchmaking company that is resolutely turned towards the future.

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TECHNICAL SPECIFICATIONS

Collection  Tradition

Model:  Tradition Automatique Seconde Rétrograde 7097 Boutique Edition

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Ref. 7097BB/GY/9WU

Case
18-carat white gold with delicately 

Delicate flute decoration fluted caseband.
Sapphire case back (transparent back cover).
Diameter 40mm.
Height: 7.45 millimeters
Lugs and screw bars brazed to the case.
Water resistant to 3 bar (30m).
Dial
Blue dial in gold
Engine-turned and offset at 12 o'clock. 
Individually numbered and signed Breguet.
Hours chapter with Roman numerals. Retrograde small seconds at 10 o'clock. 
Breguet open-tipped hands in rhodium-plated steel.
Movement
Self-winding movement, numbered and signed Breguet. Cal. 505SR1. 
14½ lignes. 38 jewels. 50 hours power reserve. 
Gold winding rotor borrowing its style from Breguet antique watches. 
Straight-line inverted lever escapement with silicon pallets. 
Breguet overcoil balance spring in silicon. 
Balance frequency 3Hz.
Adjusted in 6 positions.
Strap
Blue alligator strap, 18-carat white gold folding buckle.

Tax-included price  / $36,700

Available  in Breguet Boutique around the world


#breguet
#breguetTradition
#breguet7097
#myBreguet
#myBreguetmoment

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Press release - 2020
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