Sunday, March 24, 2019

CASIO – G-SHOCK MRGG200GA-1A Special Edition















CASIOG-SHOCK MASTER of MR-G MRGG200GA-1A Titanium Cobarion® Special Edition 2019
 

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CASIO G-SHOCK UNVEILS SPECIAL 
LIMITED EDITION CONNECTED MR-G AT BASELWORLD 2019


Latest Model Boasts an All-New Mirror-Like, Titanium Finish

DOVER, NEW JERSEY, March 20, 2019 - Today, Casio G-SHOCK(Opens the G-SHOCK website in new window)(Opens the website in new window) unveils the latest addition to its luxury MR-G line up of men’s watches, with the release of the MRGG2000GA-1A, which is currently on display at Baselworld.


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Each limited-edition timepiece is hand engraved using the classic Japanese technique, “yasuri-me," an intricate process that entails each of the band’s center links with a rasp finish similar to that done on the tang of a sword. The band is complemented by a deep violet color and recrystallized Arc Ion Plating (AIP) on the case, and the bezel boasts an upscale, mirror-like finish.

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The special edition MR-G watch will be on display at Baselworld from March 21-26 at the Casio booth, located in Hall 1.1 B71 & 67.

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The MRGG200GA-1A features a Cobarion® bezel with a flawless mirror-finish, and a scratch-resistant sapphire crystal with non-reflective coating, elevating its overall clarity and brilliance. The watch’s face also boasts a watered pattern and a unique bladed edge to symbolize a Japanese sword, while the band is hand engraved by historic Japanese artisan Sadanobu Gassan, whose heritage dates back to the 12th century.

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The new model also comes equipped with G-SHOCK’s top-of-the-line technical capabilities including Multi-Band 6 technology for three-way time sync to allows for accurate time keeping, as well as Tough Solar technology that provides self-charging capabilities.

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The watch also has Bluetooth technology to connect with the MR-G Connected smartphone app, which allows for self-adjusting time changes as one travels between time zones in addition to tracking solar charge, checking signal reception frequency and more.

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The timepiece also comes equipped with G-SHOCK technology such as:
  •     GPS Controlled
  •     200M water resistance
  •     Magnetic resistant
  •     Dual Dial WorldTime
  •     Daily alarm
  •     Countdown timer
  •     Automatic Date Update
  •     Airplane Mode
  •     Super Illuminator LED Light
  •     Full auto calendar
  •     Countdown Timer
  •     Day/date display
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The MRGG2000GA-1A will retail for $7,400 and will be available for purchase at very select G-SHOCK authorized retailers and G-SHOCK Soho store beginning in July.

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www.GShock.com
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About G-SHOCK
CASIO’s shock-resistant G-SHOCK watch is synonymous with toughness, born from the developer Mr. Ibe’s dream of ‘creating a watch that never breaks’. Over 200 handmade samples were created and tested to destruction until finally in 1983 the first, now iconic G-SHOCK hit the streets of Japan and began to establish itself as ‘the toughest watch of all time’. Each watch encompasses the 7 elements; electric shock resistance, gravity resistance, low temperature resistance, vibration resistance, water resistance, shock resistance and toughness. The watch is packed with Casio innovations and technologies to prevent it from suffering direct shock; this includes internal components protected with urethane and suspended timekeeping modules inside the watch structure. Since its launch, G-SHOCK has continued to evolve, continuing to support on Mr. Ibe’s mantra “never, never give up”.

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Press release - 2019
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Press Contact
Corinna Fromm Communication
Kleine Reichenstraße 6-8
20457 Hamburg / Germany
Tel.: +49 (0)40 / 8000 73 820
E-Mail: kontakt@corinnafromm.de

Press Contact UK
Casio Electronics Co. Ltd.
Stephanie Weekes
Harp View,
12 Priestley Way,
London, NW2 7JD
Tel: + 44 20 8208 9558
E-Mail: stephaniew@casio.co.uk
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www.casio.com
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www.Casio-Watches.com

Saturday, March 23, 2019

De Bethune – DB28 Yellow Tones Titanium















De BethuneDB28 Yellow Tones Titanium


The beauty of gold, the brilliance of precious stones, and yet....
none compare to the intensity and hypnotic radiance of fire.


With complete mastery of the art of thermal oxidation of metals, De Bethune continues to explore all the colour shades resulting from the heat released by the chemical reactions of heat-treated steel and titanium.


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In De Bethune’s workshops in L’Auberson, the particles become luminous and the metals – titanium in particular – emit a visible light... the material oxidizes, the properties are modified, the surfaces are transformed, new natural colours come to the fore.

Denis Flageollet, Master Watchmaker and founder of De Bethune, initially started working with his team on the blue tonality. Natural blue, a colour linked to the notion of infinity and harmony, is one of De Bethune's main fields of research. It has become the company’s distinctive signature.

As with a luminous vibration, 
each colour exudes a different type of energy.

True as ever to the natural colours of the four elements – sky, water, earth and fire – De Bethune now explores a warm colour (as opposed to the cool colour of blue). And so it is that the Maison reveals, in a new edition, natural shades of amber and flame blonde, reflecting the colours of fire, sun, warmth and luxuriance, along with the incomparable clarity that emerges from it, synonymous with energy, joy and vigour.

Hand and heat

To create its own fiery, radical, magnetic yellow, De Bethune applies its famous technique of gently oxidising grade 5 titanium to tint its surface naturally. This ritual conjures an extraordinary, rare and uniform fire yellow.

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This know-how is applied to the case components and to most of the movement’s components. Each element is thus individually examined to ensure the process is properly calibrated to suit shape and mass. This preliminary step is essential to obtain a range of uniform tones. However, the human touch and the typologies of the materials mean that tiny variations persist. These nuances are essential to De Bethune as they create a visual resonance that impacts the perception of the result. Indeed, the final fire yellow tone, brought about by the sum of all these variations, translates into a kind of all-encompassing vibrancy.


All beauty and refinement, 
a timepiece that presents the Maison’s latest innovations.

The iconic De Bethune DB28 features a polished grade 5 titanium case mounted on the two new floating lugs unveiled this year. Entirely redesigned, of intermediate size, harmonised and adapted to the essence of the watch, they come together in the hallmark rib, more prominent here, recalling the spirit of the first De Bethune collections.

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The hand-wound mechanical calibre is fully visible and incorporates several fundamental technical discoveries. The patented spherical moon phase is located at 6 o'clock. Made of steel and palladium, it is accurate to within one lunar day every 122 years.

At the heart of the watch, the high-performance escapement developed by De Bethune features a titanium balance wheel with white gold weights and a flat terminal curve balance spring, ensuring an ideal mass-inertia ratio for the optimal frequency of 28,800 vph suitable for wristwatches. It comes endowed with manifold properties: aerodynamics, optimised efficiency, reliability, regulating quality, thermo-compensation, anti-magnetism... which deliver concrete results as attested by the 20-percent gain in power reserve achieved by improving the efficiency of the escapement-oscillator assembly.

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The calibre also comes equipped with the triple “pare-choc” shock absorption system. De Bethune was not only the first contemporary manufacturer to design a bridge held symmetrically on both sides to perfectly maintain the balance wheel in position, but also to integrate two shock absorbers at each end, in addition to the shock absorber of the balance wheel itself. Hence the name “triple pare-choc”.

All finishes are by hand, featuring a polished titanium motion work bridge, “Côtes De Bethune”-decorated bridges and rose-work grinding on the barrel ratchets. The hours are indicated by skeleton hands on spherical polished steel indices.

The whole finds its completion with an alligator strap presenting a brown buckle with a yellow pin buckle in polished grade 5 titanium, which also contributes to the practical and pleasant wearing of this timepiece.

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TECHNICAL SPECIFICATIONS

Collection  DB28 

Name: DB28 Yellow Tones

Reference: DB28YT

Movement: DB2115V4
Type: Mechanical hand-wound movement
Adjustment: Winding and setting the time by means of the crown (2 positions)
Spherical moon phase adjustment via a corrector
Technical features of calibre DB2115V4
Number of parts: 275

Jewelling: 35 jewels
Diameter: 30 mm
Power reserve: 6 days, ensured by a self-regulating twin barrel
De Bethune Innovation (2004)
Specificities: Titanium balance wheel with white gold inserts, optimised
for temperature differences and air penetration
De Bethune Patent (2016)
"De Bethune" balance-spring with flat terminal curve
De Bethune Patent (2006)
Silicon escape wheel
Spherical moon phase indication accurate to a degree of
one lunar day every 122 years – De Bethune Patent (2004)
Triple pare-chute shock-absorbing system De Bethune Innovation (2005)
Frequency: 28,800 vibrations per hour
Adornment: Yellow polished grade 5 titanium plate cover
Handmade yellow grade 5 titanium motion works bridge
Barrels bridge adorned with “Côtes De Bethune” in yellow titanium
Open worked and hand sailed barrels
Rhodium power reserve indicator background decorated
with “De Bethune” circular graining brown and engraved ring
Steel parts beveled and polished by hand
Functions
Hours, Minutes, Spherical moon phase indication at 6 o’clock,
Power reserve situated on the back
Display
Display: Hours and minutes hands in flame-browned steel
Spherical moon phase indication in palladium and flame-
browned steel with an accuracy of one lunar day every
122 years at 6 o’clock – De Bethune Patent (2004)
Dial 
Circular-grained titanium hours ring Moon phase bezel in polished browned titanium
Spherical polished titanium hour-markers set on a browned polished titanium circle
Case
Material: Yellow polished grade 5 titanium
Thickness: 9.30 mm
Lugs: Floating lugs in browned polished grade 5 titanium
De Bethune Patent (2006)
Crystal: In sapphire crystal (1800 Vickers hardness) with double anti-reflective coating
Case back: Screwed case back in grade 5 polished titanium that
opens on a linear power reserve indicator in browned steel
Sapphire crystal (1800 Vickers hardness) with double anti-reflective coating
Water resistance: 3 ATM
Strap
Extra-supple alligator leather, alligator lining
Buckle: Brown with yellow pin buckle in polished grade 5 titanium

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Press release -- Geneva 2019
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De Bethune Geneva Office 
25 Grand-Rue 1204 Geneva
Switzerland
Tel: +41 22 310 22 71
Fax: +41 22 310 33 40
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www.facebook.com - DeBethune
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www.DeBethune.ch