Singer – Track 1 Flytrack Chronograph “BARISTA” Edition

  

Singer Reimagined – Track 1 - Flytrack Chronograph “BARISTA” Edition 2022

 REIMAGINING WATCHMAKING

Marco Borraccino, co-founder and creative director of Singer Reimagined is both an Italian and a coffee aficionado. His love for espresso led him to imagine the BARISTA scale allowing easy measurement of the extraction time for your favourite coffee style prepared with your espresso machine. 

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Espresso brewing is an art. Precision is the key. The Singer Flytrack “Barista” represents the meeting point of two universes: The Art of Watchmaking and The Art of Espresso.

THE ART OF
WATCHMAKING AND THE
ART OF ESPRESSO

Singer Reimagined is an award-winning high watchmaking company, based in Geneva. It is part of Singer Group, the Californian-based luxury brand that has become globally renowned for its bespoke restorations of the Porsche 911.

Singer is guided by the philosophy Everything is Important.

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The brand has become synonymous with the concept of Reimagining – bringing together iconic design with twenty-first-century engineering and material science.

Click, to see the large size. ▶ BIG FOTOSinger Reimagined creates remarkable watches for a discerning global clientele. We are guided by an approach that encompasses:

– a passionate focus on iconic design and definitive mechanical watches.
– Execution with superlative attention to detail, following Singer’s mantra Everything is Important.
– Modern engineering and materials combined with beautifully presented horological functions
– A deep connection with Californian car-culture and the Swiss watch-making world.

Singer represents a philosophy, simply expressed as a Relentless Pursuit of Excellence.

 The first act

This pursuit inspired us to pioneer the revolution in the chronographs field by launching the groundbreaking Track1 timepiece in 2017. Powered by the innovative Agengraphe movement, Singer Track 1 represents the Chronograph Reimagined.

•  The Chronograph Award at the prestigious Grand Prix de la Haute Horlogerie de Genève – GPHG – in 2018

The second act

In 2020, the same philosophy led us to develop a cutting-edge, zero-reset function with our collection of minimalist Flytrack models. Today we are thrilled to unveil a further exclusive Flytrack edition, designed to celebrate the introduction of our brand to the Italian market, in collaboration with Orologeria Concato in Verona.

•  It is a celebration of the practicality of a chronograph combined with a specific calibrated scale.

The art of watchmaking and the art of espresso

Marco Borraccino, co-founder and creative director of Singer Reimagined is both an Italian and a coffee aficionado. His love for espresso led him to imagine the BARISTA scale allowing easy measurement of the extraction time for your favourite coffee style prepared with your espresso machine.

Click, to see the large size. ▶ BIG FOTO  

Espresso brewing is an art. Precision is the key. The Singer Flytrack “Barista” represents the meeting point of two universes: The Art of Watchmaking and The Art of Espresso.

Click, to see the large size. ▶ BIG FOTO

Many factors are involved in the extraction of the perfect single espresso shot, beginning with 6 to 8 grams of your favorite, freshly ground arabica, pressed with an espresso tamper and the correct amount of force. Extracting the perfect 30 ml espresso shot then takes between 25 to 30 seconds using hot water between 90 and 95 °C at a pressure of 9ATM.

No room for improvisation!

The longer the extraction time shown on the scale, the larger (and more diluted ) your coffee style. Just be aware that Italians would complain to anything longer than an Espresso!

Click, to see the large size. ▶ BIG FOTO 

When brewing an espresso shot, the first 5 to 7 seconds – the orange area on the dial scale – correspond to the infusion of hot water into ground coffee. Nothing happens visually yet. The magic is happening inside the filter. Next, the first drops of a rich, black liquid are seen, followed by a dense foam spilling. Depending on the amount of time you keep your coffee dripping into the cup, taste, strength, density, acidity and fragrances will evolve. Ristretto, Espresso, Lungo or Americano?

There are only guidelines in coffee brewing, no hard and fast rules. What really matters is how each one enjoys its coffee the most!

The Singer Flytrack Barista combines the love of this espresso ritual, performed countless times every day around the world, with the engineering of an exclusive timepiece.

THE BARISTA

A watch that celebrates elements of Italian culture and lifestyle requires an appropriate visual style.

The newly introduced stainless-steel case is hand-finished with circular brushing and polished edges. The dial is matte brown, velvet-touch with the unique one-minute coffee brewing scale traced in contrast using a subtle beige colour. A circular brushed golden rehaut, with a contrasting 60-second indication in black, underlines the refinement of this timepiece.

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The peripheral, rotating hour disc is presented in black matte ceramic and features 12 luminescent markings. The luminescent orange hour pointer is placed at 6 o’clock, in Singer tradition.

A dark brown smooth calf strap, with brown stitching, is completed with a matching stainless-steel folding buckle. The Barista edition extends the Flytrack collection that began with the Tachymeter, Pulsometer and Telemeter variants.

Each design is distinctive and purpose-oriented but shares the same signature Flytrack function.

Singer Flytrack is a “time only” watch, featuring our signature peripheral hours disc indication combined with central minutes and central swiping seconds.

CHRONOGRAPH ON DEMAND

Singer Flytrack Barista Edition has been conceived to provide the most instantaneous and instinctive way of measuring short elapsed times.We teamed up again with the Agenhor team in Geneva, to conceive this complication that allows to measure endlessly, sequential events.

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Singer Flytrack is a “time only” watch, featuring our signature peripheral hours disc indication combined with central minutes and central swiping seconds.The main twist, not visible at first sight, is easily accessible through the push-button at 2 o’clock.

Click, to see the large size. ▶ BIG FOTO 

A single touch of the pusher instantly reset to zero the central sweeping second-hand. Releasing the pusher sets the second hand in motion, allowing instant measurement of short intervals of time (60 seconds). An operation that can be repeated as many times as needed, without interfering with the timekeeping of your watch. 

 

Click, to see the large size. ▶ BIG FOTO    The Flytrack mechanism is also designed to be used as a hacking seconds device to synchronize your watch with an accurate timekeeping source. By keeping the push-button down, the seconds hand will stay still, allowing you to release it precisely at the correct moment.

This latest timepiece from Singer represents our Relentless Pursuit of Excellence, innovating and improving by going beyond conventions.

The most minimalistic iteration on the chronograph theme

THE MOVEMENT

Developed in collaboration with Agenhor, the Singer Flytrack movement, AG6364, has noble descendants, sharing its architecture with the prestigious, award-winning, AgenGraphe®..

Click, to see the large size. ▶ BIG FOTO  

A dedicated development, focused on efficiency and performance, drove our technical team and watchmakers to imagine innovative solutions to deliver a playful yet useful complication aiming to be the most minimalistic iteration on the chronograph theme.

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314 components, manual winding, two barrels providing 55h of power reserve, 49 jewels and a unique flyback & zero-reset function.

The clutch, provided with triangular teeth, features a ratio of one tooth to three, to limit jumping forward or backward, allowing to reduce errors in case of shock. In the worstcase, the seconds hand can jump of maximum 1 degree.

Click, to see the large size. ▶ BIG FOTO

A large lever permanently keeps the system engaged, allowing the seconds hand swiping motion.

When the user presses the reset button, the lever releases the clutch which disengages.

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The lever also acts as a reset hammer by pressing on a heart cam in the centre.

When the user releases the button, the lever returns to its initial position and r e-engages the system to restart the seconds hand motion instantly.

 Everything is important

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TECHNICAL SPECIFICATIONS

Collection: Track 1 

Model: Singer Track1 Flytrack Chronograph “Barista” Edition   

Click, to see the large size. ▶ BIG FOTO

Movement
Calibre Singer REIMAGINED 6361 Manual mechanical movement
Singer Reimagined exclusive convertible flyback sweep second hand (60 seconds). 

Click, to see the large size. ▶ BIG FOTO  

Dimensions 34.40 mm
Height 7.18 mm
Number of parts 314
Number of jewels 49
Power reserve 60 hours
Escapement Swiss lever
Balance Flat with AgenPit regulator
Frequency 21’600 vph (3 Hz)
Functions Hours, minutes on peripheral discs, central chronograph with instantaneous hours, instantaneous minutes and sweeping seconds
Case
Material Stainless steel
Diameter 43 mm
Height 15 mm
Crystal Sapphire with double-sided antireflective coating
Back Screwed with sapphire crystal
Water resistance 10 ATM / 100 meters
Dial
Black mate velvet-touch central dial with micro-engraved checkers minuterie, featuring a unique coffee brewing scale on one minute
Rotating hour disc in black matte ceramic featuring 12 luminescent figures
Circular brushed golden rehaut
Strap
Material Brown soft calfskin leather strap
Rivets Screw down rivets in brushed stainless steel
Buckle
Type Deployant buckle
Material Brushed stainless steel with polished edges

PRICE:  25’500 CHF Excluding VAT and local taxes

Limited Edition    Edition of 30 numbered pieces

#singertrack1 #singerreimagined
#chronographreimagined
#singerBARISTA #chronograph #independentwatchmaker
#everythingisimportant #genevawatchweek

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Press releases - 2022
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For further information and enquiries:
Singer Reimagined SA
Route des Jeunes 35, 1227 Carouge (Geneva), Switzerland
Email: crew@singerreimagined.com
Phone: +41 58 307 7181 
(9 am – 6 pm, Monday to Friday CET time)
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www.SingerReimagined.com

Schwarz Etienne – FIJI Floral Seconds Automatic

Schwarz Etienne –  FIJI Floral Seconds Steel 38 mm Automatic

 THE SWISS MANUFACTURE, IS PLEASED TO UNVEIL ITS INAUGURAL LADIES’ TIMEPIECE.

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THIS WATCH RECOGNISES THAT TODAY’S WOMEN ARE INTERESTED IN THE MECHANICAL VIRTUE OF A WATCH JUST AS MUCH AS ITS EXTERNAL APPEARANCE. THE FIJI FLORAL SECONDS FEATURES A DIAL ENRICHED WITH A STATIC FLORAL MOTIF AND A DYNAMIC DEPICTION OF A FLOWER. CONVENIENCE IS CONFERRED WITH AN AUTOMATIC MOVEMENT INCORPORATING A MICRO-ROTOR AND HIGH-END FINISHING. SCHWARZ ETIENNE HAS, ONCE AGAIN, EMBRACED MODULARITY, IN THIS INSTANCE WITH THE CASE, FACILITATING GREATER DESIGN FREEDOM AND, BY DEFAULT, AUGMENTING CUSTOMER CHOICE.

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Schwarz Etienne, the Swiss Manufacture, is pleased to unveil its inaugural ladies’ timepiece. This is not an adaptation of an existing man’s watch but a wholly new model. Quite simply, the FIJI Floral Seconds has been designed by a woman for a woman.

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The FIJI Floral Seconds is endowed with an automatic movement, the calibre ASE 200.00, featuring a micro-rotor. Schwarz Etienne is famous for its modular movement design. The architecture of its movements facilitates the simple adaptation of an automatic movement into a hand-wound calibre and vice versa. The benefit of this modularity is that it confers greater customer choice.

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Research has shown that many women are increasingly drawn to the allure of a mechanical watch. The calibre ASE 200.00 is a self-winding movement requiring minimal wearer-input. When the watch is removed from the wrist it will continue to run autonomously for up to 86 hours. Schwarz Etienne is synonymous with high-end finishing and the calibre ASE 200.00 perpetuates this reputation. Its bridges are adorned with a sunray decoration, while the balance bridge is embellished with a guilloché motif.

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The 38mm case of the FIJI Floral Seconds upholds the company’s reputation for modularity. The three-part case (bezel, caseband and caseback) forms a capsule which is mounted within a separate cradle. This latter component, which incorporates the lugs, affi xes to the capsule with four screws in steadfast union. By adopting this innovative construction method, Schwarz Etienne is able to combine differently styled parts, providing the company with incredible creative freedom. 

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Creativity and craftsmanship are at the heart of the FIJI Floral Seconds. The watch is available in two dial colours, black or pale salmon. Graceful hour and minute hands fl oat above the central dial area, embellished with a tone on tone fl oral motif. The hour track features drop-shape indexes save for 12 o’clock where curvaceous Arabic numerals indicate the hour. An oversized index is positioned at 6 o’clock, emanating from the centre of an animated fl oral display. This feature consists of an openworked lattice sat atop a rotating disc, providing a mesmerising depiction of life in motion.

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The crown is generously proportioned and features a diamond on its vertical fl ank. It is this combination of practicality and beauty which pervades the watch. The caseback incorporates a pane of sapphire crystal, allowing the wearer to appreciate the Swiss craftsmanship beating within.

Click, to see the large size. ▶ BIG FOTO

The FIJI Floral Seconds is supplied with two coordinating straps. The black dial version comes with a black strap as well as a ruby-red strap, while the pale salmon dial is paired with both light blue and brown straps. All straps incorporate a silver-grey lining and are paired with a Schwarz Etienne branded steel folding clasp. Ingeniously, the straps can be readily exchanged without the need for tools.

Click, to see the large size. ▶ BIG FOTO

Mindful that women appreciate functionality, the Swiss watch firm has chosen to present the FIJI Floral Seconds in a luxurious Noleti® handbag delivered in a sumptuous grey, grained leather.

With its graceful appearance, inner beauty and practicality, the FIJI Floral Seconds is the perfect companion for the modern woman.

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TECHNICAL CHARACTERISTICS

Model: FIJI Floral Seconds

Click, to see the large size. ▶ BIG FOTO

• Reference WFI15MA01SS01AA  - black 
• Reference WFI15MA08SS04AA  - salmon

Click, to see the large size. ▶ BIG FOTO

Movement
Schwarz Etienne manufactured automatic movement
“Irreversible” with micro-rotor ISE-200.00
Frequency 3 HZ (21’600 Alt/h)
Power reserve of 86 hours
Functions
Hours, minutes 
Animated floral display
Second at 6 o’clock.
Case
Stainless steel  (Ø 38 mm) Height 10.76 mm
Water resistance 5 atmospheres (50 meters) 
Glass    Saphhire crystal
Crown Stainless steel (Ø 8mm) with a 💎VS diamond 0.02 ct
Dial  

• Brass dial, presented in pale salmon with silver-coloured drop-shape indexes 
• Brass dial, presented in black with silver-coloured drop-shape indexes

Hands  Brass with rhodium treatment  and Super-Luminova®
Strap
Two straps supplied with each watch.  

• The black dial version comes with a black and a ruby-coloured strap, featuring  silver-grey lining
• The pale salmon dial comes with a light blue strap and a brown strap, both straps are endowed with a silver-grey lining

Buckle   Stainless  Steel folding buckle engraved with the Schwarz Etienne logo

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Schwarz Etienne
Route de l'Orée du Bois 5
2300 La Chaux-de-Fonds
Switzerland
Tel. +41 32 967 94 20
Fax +41 32 967 94 29
E-Mail: info@schwarz-etienne.ch
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www.Schwarz-Etienne.com