Wednesday, May 15, 2019

LOUIS MOINET – Transcontinental by Louis Moinet


LOUIS MOINET Transcontinental by Louis Moinet Rose Gold & Steel 150th Anniversary Edition

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AN EXCLUSIVE PRE-ORDER FOR THE 150 YEARS OF THE FIRST TRANSCONTINENTAL RAILROAD IN HISTORY  
              
“Louis Moinet has its very own way of celebrating the 150th anniversary of the first transcontinental railroad connecting the Atlantic and Pacific coasts of the USA. The innovative mechanical creation in question is both a tribute to the pioneers of yesteryear and an invitation to those of the present day – for whom it is available on a pre-order basis of two limited edition of 18 and 69 watches.” Jean-Marie Schaller, CEO & Creative Director

150 years ago, A LEGEND WAS BORN…

The idea of building a railroad spanning the North American continent from one ocean to the other dates back to the early nineteenth century. It was a complex undertaking, with a huge continent to be crossed amidst an acute lack of technical and financial resources. Initially, President Thomas Jefferson convinced Congress to allocate $2,500 to Lewis and Clark, who organised the first expedition across the United States from east to west. They faced all kinds of danger – and took two years (1804-1806) to complete their mission. And so the adventure began…

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Years of reconnaissance were then needed to identify the route: through the Sierra Nevada mountains, avoiding Death Valley, bypassing the Yosemite Peaks – as well as all the canyons and rapids of the Missouri. In 1862, even as the American Civil War raged, President Abraham Lincoln’s vision involved unifying and reviving the country. He promulgated the Pacific Railroad Act, allocating the construction of the railway to the Union Pacific and Central Pacific companies. Once work had started, each company drew nearer to the other at a rate of forty miles per month.

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The project was finally completed on May 10, 1869. After 6 years’ effort, marked by a whole host of unexpected and varied challenges on a daily basis, the first transcontinental railroad was ready! The two companies’ tracks met at Promontory Summit, Utah, linking Sacramento, California to Omaha, Nebraska. A huge number of bridges and tunnels were required, in addition to 1,766 miles of track to connect with the existing railroad network in the east of the USA, thus linking the Pacific coast and the Atlantic coast.

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This feat revolutionised the nation’s economy, demographics, and mindset. The age of covered wagons travelling along perilous trails was over; modern-day, powerful America had arrived!

Driving the last spike: the legendary “Golden Spike” ceremony.
East and West shook hands as the last piece of track was laid at Promontory Summit on May 10, 1869. To symbolise the event, a Golden Spike was driven in (later replaced by a steel crampon). This iconic symbol of the transcontinental accomplishment is now carefully preserved at the Stanford University museum in California.

Reserved For TODAY’s global pioneers only: 
the “Transcontinental by Louis Moinet” PRE-ORDER

Louis Moinet has a particularly keen sense of human endeavour; previously, the manufacture has celebrated the exploits of cosmonaut Alexey Leonov and triple Formula One racing world champion Nelson Piquet. It has also supported tropical forest research with the Geograph Rainforest, as well as the installation of water wells in Africa with 123 Action.

Today, in a blend of respect and admiration, Louis Moinet is paying tribute to those who devoted all their energy and knowhow to pushing back boundaries and shaping the world as we know it. One hundred and fifty years after the first transcontinental railroad was completed, Louis Moinet has devised a commemorative watch, destined for the pioneers of the new world we have inherited.

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“Transcontinental by Louis Moinet” pre-order
In the spirit of the great human adventures of the nineteenth century, the “Transcontinental by Louis Moinet” pre-order is now open!

From now until September 10, 2019, it is being made available to the descendants of the transcontinental pioneers – as well as to forerunners and innovators everywhere. All of them will recognise the same unique values that enable them to successfully complete their own human endeavours.

Pre-order offers them three key advantages:
  • 1) Ensuring they will be able to possess this collector’s watch, of which there will be just two limited editions (18 watches in rose gold and 69 watches in steel and rose gold);
  • 2) Choosing a customised number (on a first come, first served basis);
  • 3) Benefitting from an attractive launch price, the pre-order amount is very reasonable: in rose gold and USD 38,500.00 in steel and rose gold. It should be borne in mind that the retail price fixed after the pre-order period will be higher. In both cases, delivery will be carried out by one of Louis Moinet’s partner retailers.
Those interested in the pre-order are invited to request further details from:  transcontinental@louismoinet.com


The movement is an automatic winding mechanical movement.

Design
Ateliers Louis Moinet have won 29 prizes over the past ten years, including a large number of design awards from all over the world. Creating meaningful pieces remains the Ateliers’ absolute priority.

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Innovative technical solutions were devised to create an unprecedented case shape. Everything is arranged around two stylised, openwork bridges. These span the watch, securing the strap at either end of their lugs. The bridges hold the movement’s container – and the precious mechanical mechanism it houses – in place. Last but by no means least, the signature six-screw bezel, a hallmark of the Louis Moinet style, adds a distinctive touch to the piece.

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The alligator strap, meanwhile, comes with a folding clasp decorated with another historic Louis Moinet symbol: the Fleur de Lys.

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The box features an original design illustrating the 150th anniversary of the Transcontinental Railroad, with the inside done out to resemble the piping of a steam locomotive. A medal commemorates the event; at its centre sits a newly-fashioned crampon made from a genuine American rail spike dating back to the nineteenth century.

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Transcontinental by Louis Moinet will be available in autumn 2019 in two exclusive limited editions. To commemorate the 1869 achievement, just 18 watches will be available in 18-carat rose gold; and just 69 more will be available in steel and 18-carat rose gold.

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Collection: Limited Edition

Model: Transcontinental by Louis Moinet – Based on an idea by Juan F. Déniz.

LOUIS MOINET IS CELEBRATING THE 150TH ANNIVERSARY OF THE FIRST TRANSCONTINENTAL RAILROAD IN THE WORLD, CONNECTING THE ATLANTIC. AND PACIFIC COASTS OF THE USA.


Movement
Automatic Calibre LM64: High precision automatic movement.
Frequency: 28,800 vph (4Hz)
Power reserve: 48 hours 
248 components
Jewels: 28
Functions: Hours, Minutes, Seconds
Dial
Openwork Dial
The dial is openwork to observe each and every beat of the exclusive LM-64 caliber
A wheel arrangement comprises two large wheels and one small wheel, concentrating energy into continuous power.
The individual number of each watch is engraved at 12 o’clock,
on an 18-carat “Golden Spike” head, framed by the date – 1869.
  • “Golden Spike” at 2 o’clock
  • Small seconds at 6 o'clock
The coupling rod passes on power to two reamed, anodised aluminium piston rods
Case
Design with two-part bezel and 6 screws,
assembled at a 17° angleOriginal Louis Moinet® design featuring six-screw bezel
Original design by Louis Moinet®, made up of 59 parts
Case material:
  • Ø 43.2mm - 316l Steel & Rose Gold
  • Ø 45.4mm - 18k Rose Gold
Water resistance: 50 metres
Caseback: Secured with 6 screws, engraved with individual number and Louis Moinet markings
Crystals: Two anti-reflective sapphire crystals
Patent-pending crown guard
Sapphire crystal and back
Width between lugs: 22 mm
Strap
Louisiana alligator leather
Buckle: Folding clasp

  • Unique Limited to only 18 pieces - Rose Gold
  • Unique Limited to only 69 pieces - Steel & Rose Gold 

PRICE
Price: CHF 38,500 (USD 57,500) in steel and pink gold and CHF 57,500 (USD 38,500) in pink gold


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Press Release - 2019
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 www.facebook.com - Louis Moinet
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www.LouisMoinet.com

Tuesday, May 14, 2019

CASIO – G-SHOCK GRAVITYMASTER GWRB1000X-1A Carbon Edition
















CASIOG-SHOCK MASTER of MT-G GRAVITYMASTER GWRB1000X-1A Carbon Monocoque Edition


Casio G-Shock Announces Retail Availability Of GRAVITYMASTER
With Elevated Carbon Monocoque Case

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New Premium Model Featuring Carbon Insert Band 
Now Available for Purchase

Casio G-SHOCK announces the retail availability of the latest addition to its men’s GRAVITYMASTER line. The limited edition GWRB1000X-1A, built with aviation professionals in mind, arrives in a premium black Carbon Monocoque case and boasts a carbon and epoxy resin to elevate the strength and durability of the lightweight model. Rust resistant titanium material further adds to the rugged structure, allowing the watch and its users to handle the toughest of situations.

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Announced as one of six watches that G-SHOCK unveiled during Baselworld 2019, the GWRB1000X-1A comes equipped with G-SHOCK’s most-premium features, including a laminated carbon bezel (52 layers), carbon dial and carbon insert band, made to withstand harsh conditions. The model also features an upscale and scratch resistant sapphire glass that enhances the watch’s usability as well as Triple G Resist to protect against shock, vibration, and centrifugal force, elements that pilots frequently experience.

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Built with Bluetooth® technology connected via the G-SHOCK Connected smartphone app, the new model keeps accurate time, including adjusting for daylight saving time and changes in time zone. Other premium features include tough solar capabilities, Multiband 6 technology and a super illuminator LED light that automatically illuminates the watch face in darker conditions, providing easy visibility at night.

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The watch also boasts standard G-SHOCK technology such as:
  •     200M water resistance
  •     Shock resistance
  •     Countdown timer
  •     Daily alarm
  •     Full auto calendar

The GWRB1000X-1A is now available for $1,000 at select jewelers, the G-SHOCK Soho Store and Gshock.com

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#GSHOCK #CASIO #TOUGHNESS #GSHOCK2019 #GRAVITYMASTER
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www.GShock.com
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About G-SHOCK
CASIO’s shock-resistant G-SHOCK watch is synonymous with toughness, born from the developer Mr. Ibe’s dream of ‘creating a watch that never breaks’. Over 200 handmade samples were created and tested to destruction until finally in 1983 the first, now iconic G-SHOCK hit the streets of Japan and began to establish itself as ‘the toughest watch of all time’. Each watch encompasses the 7 elements; electric shock resistance, gravity resistance, low temperature resistance, vibration resistance, water resistance, shock resistance and toughness. The watch is packed with Casio innovations and technologies to prevent it from suffering direct shock; this includes internal components protected with urethane and suspended timekeeping modules inside the watch structure. Since its launch, G-SHOCK has continued to evolve, continuing to support on Mr. Ibe’s mantra “never, never give up”.

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Press release - 2019
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Press Contact
Corinna Fromm Communication
Kleine Reichenstraße 6-8
20457 Hamburg / Germany
Tel.: +49 (0)40 / 8000 73 820
E-Mail: kontakt@corinnafromm.de

Press Contact UK
Casio Electronics Co. Ltd.
Stephanie Weekes
Harp View,
12 Priestley Way,
London, NW2 7JD
Tel: + 44 20 8208 9558
E-Mail: stephaniew@casio.co.uk
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www.casio.com
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