Wednesday, November 21, 2018

Moritz Grossmann – ATUM Pure M Orange Unique Edition


















Moritz GrossmannATUM Pure M Orange 10th Anniversary - Unique Edition

ATUM Pure M Orange – a unique colour 
combination with a surprise beneath

Schönstes deutsches Handwerk

Moritz Grossmann, the independent from watchmaker Glashütte, is celebrating its 10th anniversary this month. To mark the occasion, the company presents its 7th one-off piece, the ATUM Pure M Orange.


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Even in the 19th century, Moritz Grossmann experimented with the finish of his pieces, creating a range a styles to suit all tastes. Today, the ATUM Pure M Orange pays homage with nickel silver plates which have been glass bead-blasted to create a matte finish. The highly sensitive surface demands maximum precision and skill from the watchmaker. White sapphires, typical of Moritz Grossmann are pressed directly into the plate secured by flat polished steel screws.

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With a blackened stainless steel case in combination with an orange alligator strap, the ATUM Pure M Orange has a sporty touch with surprises beneath. The dial is crafted from delicate filigree steel, offering an eye-catching view into the movement. The unique lance-shaped hands match the indexes with orange HyCeram, matching the dial’s eight orange indexes with black Arabic numerals to mark the hours. At 6 o'clock, the small second shimmers in silver thanks to the evenly applied cut.


The calibre 201.1 movement

A glance through the display back reveals the calibre 201.1 with the Pure-Classic finish. It was specially designed to be cased in stainless steel. The German silver plates are shot-peened with glass beads for enhanced aesthetic appeal.

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Shot peening matts the surface, making it highly sensitive. Great care must be taken in the assembly phase for this reason. The white sapphire bearing jewels, a Grossmann hallmark, are pressed directly into the plate. The movement screws are polished flat and retain their original steel hue. Endowed with the Grossmann balance, the Grossmann winder with pusher, the modified Glashütte stopwork, and the Grossmann micrometer screw, this calibre highlights the manufacture’s typical features as well as Grossmann’s pure watchmaking artistry.

The Moritz Grossmann brand manufactures timepieces to the highest standard of craftsmanship under the motto “Schönstes deutsches Handwerk”. The ATUM Pure M Orange is offered with the calibre 201.1 in a pure classic finish as a single edition 1 of 1.

Moritz Grossman is working on something very special. Details regarding purchase options for the ATUM Pure M Orange will be published in the coming weeks.

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TECHNICAL DETAILS

Model: ATUM Pure M Orange Unique Edition  appears as a single edition 1 of 1
in the orange version with blackened stainless steel case from the Edition M50.

Movement
Manufacture calibre 201.1, manually wound, adjusted in five positions
Dimensions: Diameter: 36.4 mm, height: 5.0 mm
No. of parts: 187
Jewels: 20
Escapement: Lever escapement
Oscillator: Shock-resistant Grossmann balance with 4 inertia and 2 poising screws, Nivarox 1 balance spring
Balance: Diameter 14.2 mm, frequency 18,000 semi-oscillations per hour
Power reserve: 42 hours when fully wound

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Features: Grossmann balance; handsetting override and start of movement with lateral pusher; space-saving modified Glashütte stopwork with backlash; adjustment with Grossmann micrometer screw on a cantilevered balance cock; pillar movement with 2/3 plate and frame pillars in untreated German silver; separately removable clutch winding mechanism; stop seconds for handsetting
Functions
Hours and minutes, subsidiary seconds with stop seconds, Grossmann manual winder with pusher
Operating elements: Crown for winding the watch and setting the time, pusher to start the
Case
Three-part, stainless steel or stainless steel black
Diameter: 41.0 mm, height: 11.35 mm
Dial
Six-part, rhodiumed, Mesh inlet in stainless steel
Hands: Manually crafted, hour and minute stainless steel, polished with orange
HyCeram filling, subsidiary second stainless steel, polished
Crystal and display back: Sapphire crystal, antireflective coating on one side
Strap 
Hand-stitched alligator strap with prong buckle in stainless steel

Edition
Single Edition 1 of 1.

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PRESSE KONTAKT
GROSSMANN UHREN GmbH
Rainer Kern - Leiter Kommunikation
Uferstr. 1
Telefon: +49 35 053 32 00 20
Fax: +49 35 053 32 00 99
rainer.kern@grossmann-uhren.com
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Tuesday, November 20, 2018

TAG HEUER – Carrera Heuer 02 by Fragment Hiroshi Fujiwara Edition


















TAG HEUER Carrera Heuer 02 Chronograph by Fragment Hiroshi Fujiwara Limited Edition

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The latest creation by Japanese designer and pioneer of streetwear Hiroshi Fujiwara is a reinterpretation
of the iconic
TAG Heuer Carrera

A limited edition of 500 pieces,
available exclusively in TAG Heuer boutiques and at www.tagheuer.com

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Tokyo, Japan – 20 November 2018: Hiroshi Fujiwara could only approach his latest collaboration the way he approaches every project: with a unique vision and the sole objective of creating something he loves.


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Following brand collaborations that became iconic fashion references and recent ventures such as the POOL Aoyama and THE CONVENI concept stores, the internationally renowned Japanese streetwear designer, influencer, musician and founder of Fragment has designed a brand new outfit for the iconic TAG Heuer Carrera.

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As both brands share a truly disruptive avant-garde spirit, Hiroshi Fujiwara’s Fragment joined forces with TAG Heuer to redesign the Carrera.

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 “Hiroshi Fujiwara is the ideal partner to reinterpret this iconic model,” said non-executive chairman of the LVMH watchmaking division, Jean-Claude Biver. “We were more than happy to give him complete freedom with the design.”


After an initial meeting and a deep dive into the product archives of the manufacture, the designer learned about the history of the TAG Heuer Carrera. The chronograph has occupied pole position in the world of motor racing for 55 years, and the collection takes its name from the legendary week-long Carrera Panamericana road race held in Mexico during the 1950s.

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With competition in its DNA, the first TAG Heuer Carrera chronograph, designed in 1963 for drivers, was an immediate international success thanks to the revolutionary design of its dial. For the first time, the ring securing the dial on the case featured the indispensable seconds scale, resulting in a larger display and improved legibility. Its specifications were based on well-established rules for ergonomics and clarity: the ridged crown enabled daily winding by hand, the push buttons were easy to move, and the broad, minimalist dial featured clear indexes and subdivisions, and slightly recessed counters.

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This original model from 1963 was the very model chosen by Hiroshi Fujiwara as the model to adapt and transform into a Fragment-style masterpiece.

We created something people are not necessarily expecting to find in TAG Heuer’s current collection,” commented Hiroshi Fujiwara. “There aren’t many new watches I’d want, but I’m sure about this one!”


The TAG Heuer Carrera Heuer 02 by Fragment Hiroshi Fujiwara stays true to the brand’s commitment to its Swiss avant-garde spirit with a Calibre Heuer 02 automatic manufacture movement at the heart of the model.

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The watch features a new powerhouse strap design in black and an additional black and grey NATO strap is included in the display case. Three black counters with lacquered white hands adorn the black dial: a minute counter at 3 o’clock, a permanent second subdial at 6 o’clock and an hour counter at 9 o’clock. Beige indexes and rhodium-plated hour and minute hands with beige SuperLuminova® complement the sleek black dial, which also features a silver flange and the famous signature logo at 12 o’clock.

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The shimmering 39 mm stainless-steel case has a special stainless-steel screw-down sapphire caseback, specially engraved with its limited-edition number.

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A true Hiroshi Fujiwara original – as much a celebration of Japanese design as it is of its own disruptive design pedigree –, the TAG Heuer Carrera Fragment opens a new chapter in the ongoing TAG Heuer Carrera saga.

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TECHNICAL DETAILS

Model: TAG HEUERCarrera Heuer 02 by Fragment Hiroshi Fujiwara Edition

Reference    CBK221A.EB0171

Movement   

TAG Heuer Calibre Heuer 02 manufacture movement
Automatic chronograph
Diameter: 31.0 mm
Total Height: 6.95 mm
168 Components
Frequence: 28’800 Vibrations Per Hour / 4 Hertz
33 Jewels
Power reserve at least 80 hours
Displa
Chronograph: hour and minute counters; hour, minute, small seconds 
Case   
Diameter 39 mm
    Polished stainless-steel case and fixed bezel
    Domed “glassbox” sapphire crystal with double anti-reflective treatment
    Water-resistant to 100 metres (10 bar)
Dial
 Black opalin dial with tachymeter scale
    Silver flange with 60 second/minute scale
    Black “azurage” minute and hour chronograph counters and second indicator
    White lacquered counter hands
    Beige SuperLuminova® indexes
Rhodium-plated, polished, facetted hour and minute hands with beige SuperLuminova®
    White lacquered central hand
Strap
 Black alligator strap and additional black and grey NATO strap
    Polished stainless-steel pin buckle

Limited Edition - Only 500-Pieces
Available exclusively in TAG Heuer boutiques and at www.tagheuer.com 

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Press Release - 2018
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For further information, please contact:
Sonja Hagmann, International PR Manager
Tel. +41 32 919 81 52
E-mail: sonja.hagmann@tagheuer.com
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