Thursday, August 1, 2013

Ateliers deMonaco - GRAND TOURBILLON XP - Ronde d’Or - H.S.H. Prince Albert II Limited Edition
















Ateliers deMonaco - GRAND TOURBILLON XP - Ronde d’Or - H.S.H. Prince Albert II Limited Edition  NEW


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Monaco celebrates first anniversary of its own Haute Horlogerie brand: Ateliers deMonaco.

During a highly exclusive invitation only Cocktail party over the weekend in the Hotel de Paris in Monte-Carlo, Ateliers deMonaco celebrated its first anniversary as the new young rising star in the field of Haute Horlogerie.

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Among the guests toasting on the prosperous future of the brand were local prominent business and government leaders, as well as some icons out of sports, fashion and entertainment field.
 
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In his opening speech, initiator and co-founder Robert van Pappelendam gave his perspective why this event was an important milestone on the journey to create a new and exclusive Haute Horlogerie brand, but this time from Monaco.

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“When we started the journey to realize our dream a couple of years ago, we wanted to create something fresh, new and innovative, yet that could compete with the highest standards of quality and watch making. No compromises, no shortcuts. And along the way we always kept this commitment to the very best in front of us. We got inspired by a quote from Sir Henry Royce: “Strive for perfection in everything you do. Take the best what exists and make it better. When it does not exist, design it.” It is this commitment we believe from the start that helped create what later became one of the most iconic luxury brands in the world. So many have asked, why Monaco, and the answer is: do you really believe Henry Royce would have created the brand as it is today if he would have been located with the rest of the industry in Detroit Michigan? So, we also chose to locate to an environment that could inspire, that has a long standing heritage of artistic achievements and lastly is in the heart of where our target consumer’s lives: Monaco. And the support we have gotten so far from the local authorities and The Palace have been tremendous. The last question that is on most of your minds is: are you nuts to create a new high end bespoke watch brand in the midst of an economic crisis? We believe no economic crisis should come in the way of us realizing our dream and the brand proposition we all fell in love with. And how are we doing so far? We closed our first Baselworld with the following facts: 7 days of exhibition, 100+press interviews, 388 business cards, 2040 minutes of planned appointments, 100,000 + visitors, and as a result multiple distribution points across Western Europe, Asia, Eastern Europe and the Middle East. Looking forward and around us today, this brand is of to an excellent start, something to be proud of and importantly to draw confidence from for the hard work ahead of us to create our NOUVELLE entry in the HAUTEt HORLOGERIE, but this time from MONACO!”.

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The height of the celebration was planned to be the acceptance by H.S.H. Prince Albert II of his first Ateliers deMonaco watch, a public statement of his support of entrepreneurship in Monaco and for the Ateliers deMonaco brand specifically.

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Due to His full calendar,The Prince couldn’t attend this event. H.S.H. Prince Albert II invited the brand for a private meeting in the Palace just a couple of days later.
  
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In a very relaxed and intimate setting, the ateliers deMonaco team could bring The Prince up to speed on its latest innovations and plans for the future. Looking at the watch on his wrist, the event was closed by saying: om Monaco.

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“This is an extremely exciting project and it is great to see a young and passionate group of people being committed to making such high-end craftsmanship out of Monaco. I for one will be a proud wearer of your watches. We wish you the very best and hope we can stay in close contact to ensure the whole of Monaco can enjoy being part of your journey”.

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Technical Specifications

Reference:
H.S.H. Prince Albert II
Movement: Patented XP1 minute Tourbillon
• Patented XP 1 minute Tourbillon
• Automatic bi-directional winding
• Curved chamfered and hand guilloche decoration on bridges
• Hand engraved bi-colored solid gold 18K rotor
• Silicium escape wheel and lever
• Alternances 28800 beats/hour (4 Hrz)
• Custom-made hand engraving on Tourbillon cage
• Sapphire Tourbillon bridge
Functions: • Hours, minutes, small seconds (6 o’clock)
Case: • Diameter 43 MM
• Height 15.3 MM
• 31 parts overall
• Ultra light Titanium core
• Curved shaped 18K white gold side panels
• Brushed, polished and assembled by hand
• See through case back
• Front and back sapphire crystal
• Multi-layered anti-reflection coating on sapphire crystal
• Hand engraved case back, secured with 4 gold screws
• Water resistant up to 3 ATM
Dial: • Multi Layer Roman Dial
• deMonaco formed index markers on hour-ring
• 6 o’clock Tourbillon opening
Hands: • 18K gold hands
Strap: • Ateliers deMonaco personalized hand stitched alligator strap
• 18K gold folding buckle, adjustable
• Folding clasp lock finished with curved chamfered edges engraved
Ateliers deMonaco.
Edition: • Unique piece 18 pieces.


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Press release PDF

Elisabeth van Pappelendam
PR & Operations Manager
Betty@ateliers-demonaco.com
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Wednesday, July 31, 2013

Omega - Speedmaster ’57 Co-Axial Chronograph


OMEGA - Speedmaster 57 Co-Axial Chronograph


BASELWORLD 2013 - The Speedmaster ’57

Since it was launched some 56 years ago, the OMEGA Speedmaster has defined the classic chronograph. It is rugged and reliable and has a timeless design. And while it has been distinguished by its association with numerous missions in space, including all six lunar landings, it was born more than a decade before the first human beings set foot on the Moon.

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This year, OMEGA introduces the Speedmaster ’57 OMEGA Co-Axial Chronograph, an innovative new member that salutes its legendary ancestor but which has been designed to experience new adventures of its very own.

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Among the subtle nods to the very first OMEGA Speedmaster from 1957 are the straight lugs extending from the watch case and the bracelets which recall that iconic chronograph. 

The OMEGA Co-Axial movement at the heart of the Speedmaster ’57

The Speedmaster ’57 models are powered by the OMEGA Co-Axial calibres 9300/9301 – the first of OMEGA's exclusive in-house Co-Axial calibres to incorporate a chronograph function.

The column-wheel chronograph has 12-hour and 60-minute counter hands placed on the same sub-dial at 3 o'clock. This familiar arrangement of the hands, which recalls the hour and minute hands on the main dial, enables intuitive reading of the chronograph. It also has a central chronograph seconds hand, a small seconds hand on the sub-dial at 9 o'clock and a date window at the 6 o’clock position.

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The two chronograph control pushers function totally independently – accordingly, there is no risk to the chronograph mechanism as a result of inadvertent manipulation.

The Co-Axial calibres 9300/9301 are also equipped with a silicon balance spring. Silicon is non-magnetic so it is not influenced by magnetic fields. This quality combined with the excellent resilient coefficient of silicon allows the balance springs, which are etched on a silicon wafer, to deliver improved chronometric performance. Silicon also has a very low fatigue influence and ages slowly. The outstanding reliability delivered by the combination of Co-Axial technology and the silicon balance spring is such that OMEGA delivers its Co-Axial watches equipped with silicon balance springs with a full four-year warranty.

A dynamic range of options
The Speedmaster ’57 has been created with a 41.50 mm case available in a choice of metals, including 18K red or yellow gold, lightweight titanium, a fashionable bicolour blend of 18K red gold and stainless steel or in classic stainless steel. Each model is presented with either a matching bracelet or a stylish leather strap.

The Speedmaster ’57 in glittering 18K gold
The most elegant members of the Speedmaster ’57 family are offered in a choice of 18K red or yellow gold. The 18K red gold model is presented either on a matching bracelet or a black leather bracelet while the 18K yellow gold version is outfitted with a matching bracelet or a brown leather strap. The dials are either black or silvery and are defined by their pure, understated design. There are two sub-dials instead of the three normally associated with Speedmaster, an eye-catching distinction made possible by the innovative placement of the 12-hour and 60-minute counters in the same sub-dial at 3 o’clock allowing a comfortable and intuitive chronograph reading. The 18K gold applied indexes are coated with Super-LumiNova. There is a black tachymetric scale on the brushed 18K gold bezel.

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The Speedmaster ’57 models in 18K gold are equipped with the OMEGA Co-Axial calibre 9301 with a special luxury finish and an 18K red gold rotor and balance bridge.

A Speedmaster in lightweight titanium!
The Speedmaster ’57 has also been created in grade 5 titanium. This lightweight model has a white dial with distinctive blued hands. It is powered by the OMEGA Co-Axial calibre 9300 and presented on either a titanium bracelet or a leather strap. 
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A fashionable bicolour Speedmaster
Bicolour watches have enjoyed a recent revival and the Speedmaster ’57 model in 18K red gold and stainless steel makes a bold fashion statement while retaining its pure Speedmaster DNA. It is presented on a leather strap.

Recalling an icon: the Speedmaster ’57 in stainless steel
The Speedmaster ’57 OMEGA Co-Axial Chronograph has a 41.50 mm case in the classic stainless steel that has always been associated with the Speedmaster Professional. 

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This model has a wide range of dial options, including black or blue PVD with rhodium-plated indexes, silver-coloured with 18K red-gold applied indexes. The stainless steel Speedmaster’ 57 models are offered on a brown leather strap or a stainless steel bracelet.
Carrying on a legacy
The Speedmaster ’57 OMEGA Co-Axial collection is a welcome addition to the great Speedmaster family. With its choice of case metals, its advanced movement and its legendary family name, it will find an enthusiastic following among Speedmaster fans who wish to honour the impressive legacy of an iconic chronograph by combining it with the best series-produced mechanical watch movement in the world.

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