Saturday, November 17, 2012

Tissot - Tradition FADO Limited Edition 2012

Tissot - Tradition FADO Limited Edition NEW



Fado Tissot Special Edition, designed exclusively for the Portuguese market. On the occasion of the first anniversary of the consecration of Fado Intangible Cultural Heritage of Humanity.


Probably the most important expression of Portuguese folklore is the fado, a music genre that lies in sadness, despair and resignation.

The fado can be found in Portugal for the first time in the early 19th century, although experts say it probably came a lot earlier than that. With a guitar and a voice, fado brings to life stories of sadness and misery, although in modern times it doesn’t always adhere to these subjects, but any in general. The word fado comes from the Latin fatum, which means fate. There are two main types of fado: Lisbon fado and Coimbra fado, Coimbra being another city north of Lisbon, between the capital and the other main Portuguese city, Oporto. However today, we’re mainly going to talk about Lisbon fado.

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Everyone who knows about fados will probably agree that the main representative of this music was Amália Rodrigues, a fado singer from the 40s up to her death who described the music as “something very mysterious that you have to feel, and you have to be born with the distressful side of people, feel like someone without ambitions, without wishes… a person… as if you didn’t exist”. Pessoa also had some words to describe fado, which was “the that the people of Portugal look at the God who they believed in with contempt, the God who had now abandoned them.

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According to officials of the brand, "Tissot in Portugal's strategy is to launch special editions and limited to honor the Portuguese heritage. Whisker As a brand that is multi-specialist, has in its portfolio models covering different categories, ranging from classic models , to more technological, modern design with heritage and gold. Portuguese special editions fit perfectly in this brand philosophy, since the models launched are themselves an example of differentiation. admiration for Portuguese culture has been translated into more a dozen Special Editions, which since 1997, with the launch of Tissot Lisboa, pay tribute to your country. "


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Limited and numbered edition of 500 pieces in steel, Tissot Fado is equipped with a manual winding mechanical movement ETA caliber 7040.  


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The display and the back window to have the regulatory body. On the back it has still recorded the image of a Portuguese guitar and the inscription "World Heritage - Fado - Heritage of Humanity." Water resistant to 30 meters. Black leather strap with folding clasp.  
It comes in a kit especially designed for this edition. PVP: 498

The sound of fado is one that you’ll never forget 

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Friday, November 16, 2012

TAG Heuer - Mikrogirder 10000 Awarded the GPHG "Aiguille d'Or" GRAND PRIX




















TAG Heuer - Mikrogirder 10000 Awarded the GPHG "Aiguille d'Or" GRAND PRIX

The TAG Heuer Mikrogirder 10000 has won this year’s Aiguille d’Or, the top prize at the Geneva Watchmaking Grand Prix ceremonies, and the most coveted distinction in the global watch industry. 

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“We’re absolutely ecstatic,” said Jean-Christophe Babin, TAG Heuer President and CEO.
We’ve won our share of Grand Prix over the years but this is the first time we have been singled out as the best overall watch in all categories.”

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Held each November in the Grand Theatre of Geneva, the “Grand Prix de l'Horlogerie de Genève” is the equivalent of ”Oscar Night” for the watch industry. The jury-awarded prizes recognize the most outstanding watches of the year in ten categories. 

With this 8th Grand Prix de l'Horlogerie de Genève award in just 11 years, TAG Heuer confirms its unrivalled mastery of extremely complex timepieces.

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 “We’re very proud of this achievement,” said Jean-Christophe Babin, TAG Heuer President and CEO. “The Mikrogirder represents a new class of watch technology, nothing less than the complete re-invention of the mechanism that has driven mechanical watches for over 300 years.”

The TAG Heuer Mikrogirder Chronograph is a dual-assortment, ultra high-frequency watch. It is the first timepiece ever created with neither a balance wheel nor a hairspring, and is accurate to an unprecedented 5/10,000 or 1/2,000 of a second. It beats 7.2 million times every hour and has a flying central chronograph hand that rotates 20 times per second.
 
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A completely new system regulates the watch: instead of the spiral shape in a classical hairspring, it works with a coupling beam/girder and excitatory beam/girder system and a linear oscillator. Conceived, developed and manufactured in-house in the company’s R&D lab in La Chaux-de-Fonds, Switzerland, it is the fastest mechanical regulator ever crafted and tested.




























The design is equally stunning--rubber strap with an anthracite dial that looks like a combination of classic Carrera and vintage Heuer stopwatch. The case is assymetrical, slightly rising at an angle at the top part, where the crown and chronograph pushers are located.


























We are grateful to the jury for acknowledging this breakthrough,” said Jean-Christophe Babin.”The Mikrogirder changes the way mechanical energy is generated, stored and regulated. It opens a promising new era in watchmaking, with potentially powerful and energy-sparing new movements precise to ever-smaller fractions of time”.

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