Thursday, August 2, 2012

Jaquet Droz - Grande Seconde SW Steel-Rubber














Jaquet Droz

The story of  Pierre Jaquet Droz and his sons is one of the most moving in the history of Horology.
Born in 1721, Pierre Jaquet Droz, master of time in the Age of Enlightenment - mechanical genius, avant-garde creator of jewelry watchmaking, and composer of poetry and dreams - is one of the most fascinating figures of the period. 

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Three centuries later, the success of Jaquet Droz is undeniable; the Manufacture, acquired by the Swatch Group in 2000, is resolutely positioned within the prestige and luxury segment of the Swatch Group.

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 Marc A. Hayek, President, with a steering committee, has set himself the mission of cultivating this spirit of excellence and innovation while continuing to communicate emotional and poetical values. The link between the Age of Enlightenment and the third Millennium is therefore still at the heart of the brand's creative inspiration.

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Jaquet Droz - Grande Seconde SW Steel-Rubber

Grande Seconde SW Steel-Rubber is a new sleek model from Jaquet Droz‘s sports watch (SW) line. It is a futuristic model using the revolutionary design of the Grande Seconde and cutting-edge materials. The perfect lines of this dial are obtained in a complex process performed on a single solid block of steel, hollowed to lower the surface level.

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The elegant balance of the fine-brushed figure eight, the fineness of its spine and the red Super-LumiNova coating on hands and indicators – the red accentuates the depth of the black – all contribute to a refined interplay of volumes, colors and reflections of light. Also hollowed, the plates discreetly stress the dominance of rounded contours. The bracelet is made of steel – a first for Jaquet Droz. Case and the crown and bezel is in supple natural rubber.


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Technical details

Reference: J029030140

Movement
Jaquet Droz 2663A-S,
self-winding mechanical movement with ruthenium treatment,
double barrel, 18-carat white gold oscillating weight with black PVD treatment
Indications: Off-centered hours and minutes, large seconds subdial
Jewelling: 30 jewels
Power reserve:  68 hours
Frequency: 28,800 v.p.h
Case
Stainless steel, crown and bezel with rubber cast, diameter Ø 45 mm
Individual serial number engraved on the case-back
Water resistance: To 5 bar (50 meters)
Dial
All-black technical dial, indications with a fine-brushed finish
Index in red Super-LumiNova
Hands: Hours, minutes and seconds with rhodium treatment, red Super-LumiNova tips
Bracelet
Stainless steel and rubber
Stainless steel inserted folding clasp

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www.Jaquet-droz.com

Wednesday, August 1, 2012

Longines 180’Th Anniversary Collection











LONGINES 180’Th Anniversary Collection

To mark its 180th anniversary, Swiss luxury watch brand Longines introduces two new models: Longines Telemeter Chronograph and the Longines Tachymeter Chronograph, which represents both the brand’s rich history and extend Longines’ Heritage segment with a combination of extraordinary technical features and a touch of elegance.

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Longines has been based at Saint-Imier, Switzerland, since 1832. It is celebrating 180 years of non-stop craftsmanship in 2012 and its watchmaking expertise reflects a strong devotion to tradition, elegance and performance. It has generations of experience as the official timekeeper at world championships and as a partner of international sports federations. Over the years, the brand has built strong and long-lasting links with the equestrian sports. Longines is a member of The Swatch Group S.A., the world’s leading manufacturer of horological products. With an excellent reputation for creating refined timepieces, the brand, whose emblem is the winged hourglass, has outlets in over 130 countries.

Longines - Telemeter Chronograph NEW

One of the significant characteristics of this timeless and elegant model is its telemeter scale on the dial, inspired by a beautiful chronograph produced by Longines in 1933. Telemeter scales were initially introduced around 1852 to measure the distance travelled by sound. Activated right after the flash of lightening and stopped when the thunder is heard, the hand of the chronograph shows the distance in kilometers of the phenomenon.

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The circular steel case with a diameter of 41 mm houses the caliber L688, a self-winding mechanical movement with a column-wheel chronograph mechanism exclusively developed for Longines, which can be admired through a transparent case back. The chronograph is equipped with a date aperture at 4h30, a small second at 9 o’clock, a 30-minutes counter at 3 o’clock and a 12-hours counter at 6.

Besides the appealing technical features, The Longines Telemeter Chronograph also attracts the eye by its harmonious design embodied by a subtle fusion of tradition and a contemporary spirit. The white lacquered dial with 9 black Arabic numerals features the red telemeter scale and a spiral tachymeter scale in the same colour. The blued steel Breguet hands, indicating hours and minutes, add a touch of elegance to this exceptional model fitted on a black alligator strap.
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Technical details

Model: Longines Telemeter Chronograph
Reference numbers L2.780.4.18.x
Movement
Mechanical self-winding movement with a column-wheel chronograph mechanism
Calibre L688 (ETA A08 L01) 13¼ lines, 27 jewels, 28'800 vibrations per hour
Power reserve: 54 hours
Functions
Hours, minutes, seconds, date, telemeter, tachymeter
Chronograph
- Central seconds sweep
- Dragging 30-minute counter at 3 o’clock
- Dragging 12-hour counter at 6 o’clock
Case
Circular, 41 mm, stainless steel
Transparent sapphire case back
Water-resistant: 3 bar (30 meters)
Glass: Sapphire crystal with anti-reflective coating on the underside
Dial
White lacquered with 9 black Arabic numerals
Telemeter scale, red
Spiral tachymeter scale, red
Small seconds at 9 o’clock
Date aperture at 4:30
30-minute counter at 3 o’clock
12-hour counter at 6 o’clock
Hands: Blued steel Breguet hands (hours and minutes),
Blued steel counter-weight line pear hand (seconds)
Strap
Black alligator with buckle


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Longines - Tachymeter Chronograph NEW

The Longines Tachymeter Chronograph features a technical tool initially introduced around 1811 to measure the hourly pace in assembly lines, as well as the velocity of the first modern means of locomotion: the tachymeter. To measure the hourly pace, the chronograph is started at the beginning of a task and stopped once the task is completed. The hand then shows the average production pace per hour. To find out the velocity of a subject, the chronograph is activated at distance zero and stopped once the distance of one kilometre has been covered. The hand then indicates the average velocity in units measured.


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The Longines Tachymeter Chronograph now combines in a very unique way the technical specifications of a tachymeter with the values of the brand, namely tradition, performance and elegance. The circular steel case with a diameter of 41 mm houses the caliber L688, a self-winding mechanical movement with a column-wheel chronograph mechanism exclusively developed for Longines, which can be admired through a transparent case back. The model features a date aperture at 4h30, a small second at 9 o’clock, a 30-minutes counter at 3 o’clock and a 12-hours counter at 6.

Besides its extraordinary technical features, the model stands out with its remarkable design. The white lacquered dial is inspired by the one of a chronograph developed by Longines in 1934 and contrasts perfectly with the black Arabic numerals, the tachymeter scale in blue (1000 m) and red (100 m). A subtle touch of elegance is added to this model by its blued steel Breguet hands indicating hours and minutes and the blued steel counter-weight line pear hand indicating the seconds. To complete the traditional yet contemporary design of the model, it is mounted on an elegant black alligator strap.


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Technical details

Model: Longines Tachymeter Chronograph
Reference numbers L2.781.4.13.x
Movement
Mechanical self-winding movement with a column-wheel chronograph mechanism
Calibre L688 (ETA A08 L01) 13¼ lines, 27 jewels, 28'800 vibrations per hour
Power reserve: 54 hours
Functions
Hours, minutes, seconds, date, tachymeter
Chronograph
Central seconds sweep
Dragging 30-minute counter at 3 o’clock
Dragging 12-hour counter at 6 o’clock
Case
Circular, 41 mm, stainless steel
Transparent sapphire case back
Water-resistant: 3 bar (30 meters)
Glass: Sapphire crystal with anti-reflective coating on the underside
Dial
White lacquered with 9 black Arabic numerals
Tachymeter scale (1000 m), blue and black
Tachymeter scale (100 m), red
Small seconds at 9 o’clock
Date aperture at 4h30
30-minute counter at 3 o’clock
12-hour counter at 6 o’clock
Hands: Blued steel Breguet hands (hours and minutes),
Blued steel counter-weight line pear hand (seconds)
Strap
Black alligator with buckle


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www.horozima.com
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www.Longines.com