Showing posts with label Serena Williams. Show all posts
Showing posts with label Serena Williams. Show all posts

Wednesday, September 23, 2026

AUDEMARS PIGUET – ROYAL OAK Selfwinding Chronograph "Serena Williams" Edition

  

AUDEMARS PIGUET – ROYAL OAK Selfwinding Chronograph “Serena Williams” 38mm White Ceramic Limited Edition - 2026

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For over a decade, Audemars Piguet and Serena Williams have nurtured a relationship grounded in long-term commitment and a shared understanding that time is crafted rather than simply measured. Today, the Manufacture extends this collaboration by bringing Serena’s vision to the Royal Oak Selfwinding Chronograph with a dedicated limited edition. 

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This new 38 mm wristwatch is honed from white ceramic and illuminated by a pink-tinted mother-of-pearl dial adding both symbolic depth and striking contrast. Bold in colour and precise in execution, it is powered by Calibre 6401, the brand’s latest integrated chronograph movement.

TIME IS NEVER
CRAFTED ALONE

For Serena Williams, time is a witness to the courage to start again. This mindset is reflected in the way she has embraced life’s different chapters.

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Her story is a tapestry of defining moments, breaking barriers and rewriting expectations through intention. From elite sportswoman to mother, entrepreneur and advocate, Serena Williams keeps evolving with unwavering passion and commitment, seeing each new challenge as part of an enriching long-term pursuit.

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Behind these milestones lies the strength of the collective. Her community, family, mentors and fans play a central role in transforming setbacks into comebacks and triumphs into lasting legacy. 

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Because no path is ever truly solitary: even the most personal journeys are forged with the people who accompany, support and challenge us along the way.

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This shared dynamic has shaped the decade-long relationship between Serena and Audemars Piguet.

AN AESTHETIC BALANCING
PERFORMANCE AND ELEGANCE

Serena’s blend of power and grace is echoed in the 38 mm Royal Oak Selfwinding Chronograph “Serena Williams” Limited Edition, combining the complication’s sportive nature with the collection’s enduring sophistication.

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The case middle, bezel, crown and integrated bracelet are crafted in white ceramic, a material recognised for its exceptional resistance and homogeneous shade. 

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Due to its hardness, ceramic is demanding to work with, requiring consistency and precision at every stage of the manufacturing process to ensure high quality across all components. Every surface is then meticulously hand-finished with an alternation of satin-brushing and chamfering to reveal the Royal Oak’s distinctive architecture.

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The pink-tinted mother-of-pearl dial symbolises feminine energy, intuition and inner strength. Creating a subtle dialogue between robustness and refinement, its soft iridescence brings depth and nuance to the timepiece. 

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The dial is enhanced by luminescent white gold hands and matching applied hour-markers, with rhodium-toned threads encircling the counters for a two-toned aesthetic. The pink date window with white numerals is positioned between 4 and 5 o’clock, ensuring clarity and legibility while preserving visual harmony.

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The interplay of textures and materials also extends to the bracelet, as this versatile timepiece comes with a pink rubber strap featuring white ceramic studs and a titanium AP folding clasp.

CALIBRE 6401
A HOLISTIC EVOLUTION

Driven by precision, ergonomics and long-term performance, Calibre 6401 continues the Manufacture’s tradition of sportive timepieces while responding to contemporary expectations.

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Inaugurated earlier this year, this new-generation chronograph movement now equips the 38 mm Royal Oak limited edition in white ceramic. Bringing together technical and aesthetic refinement, it replaces the famous Calibre 2385, which has powered the brand’s more compact Chronographs for nearly three decades. 

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Calibre 6401 was developed entirely in-house and has recently been introduced across the Royal Oak and Royal Oak Offshore collections.

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The integrated column-wheel mechanism is equipped with a patented1 vertical-clutch system that has been simplified to reduce the number of parts, allowing for smoother activation and enhanced reliability. Calibre 6401 also features a redesigned layout for visual harmony and optimal readability. 

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The minute and hour counters are now positioned at 9 and 3 o’clock respectively, while the instant-jump date is located between 4 and 5 o’clock.

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The movement’s 22-carat pink gold oscillating weight and refined Haute Horlogerie decorations, including Côtes de Genève, circular graining, polishing and satin brushing, are visible through the sapphire caseback, whose titanium frame is engraved with “Limited Edition.”

THE ROYAL OAK CHRONOGRAPH
A SPORTIVE LINEAGE

Introduced in 1997 for the Royal Oak’s 25th anniversary, the collection’s first chronograph (ref. 25860) combined the original model’s avant‑garde design with the sophistication of a new movement. 

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Audemars Piguet - Royal-Oak Chronograph Kasparov Ref-25860st 
 foto - watchclub.com

One of the thinnest selfwinding chronographs ever created, Calibre 2385 measured just 5.5 mm in thickness and was the result of a collaboration between Audemars Piguet and the movement blank manufacturer Frédéric Piguet. This innovation established a technical and aesthetic foundation that would endure for nearly thirty years. Designed to measure elapsed time with precision, the chronograph naturally lent itself to collaborations with athletes whose disciplines are shaped by performance, timing and control. In 1999, the Royal Oak “City of Sails” (ref. 25860) introduced one of the Manufacture’s first close engagements with competitive sailing – a titanium and stainless steel limited edition of 300 pieces, created in partnership with Alinghi for the America’s Cup. 

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Audemars Piguet - Royal-Oak Chronograph Rose Gold 39mm 'Sachin Tendulkar' Ref-26161 (2008)

In 2008, the Royal Oak Sachin Tendulkar (ref. 26161) was crafted for one of cricket’s most influential figures, with a display designed as a tribute to sporting excellence. Four years later, three limited editions dedicated to Leo Messi (ref. 26325) extended the line’s sportive expression to football.

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 Audemars Piguet - Royal-Oak Chronograph Chronograph 37mm Pink Gold case Ref. 26231OR (2016)

Spanning various disciplines, these past collaborations reflect a shared dedication to precision, purpose and excellence. 

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Today, the Royal Oak Selfwinding Chronograph “Serena Williams” Limited Edition continues this legacy, honouring her achievements and the sense of empowerment she has gained through consistently seizing the moment.

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“Serena’s influence extends far beyond sport. Through discipline, constant reinvention and a strong sense of community, she continues to open paths for women across fields. Our relationship is rooted in the belief that progress is collective, shaped over time and forged by those who support and challenge us along the way.” Ilaria Resta, Chief Executive Officer, Audemars Piguet.

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“Working with Audemars Piguet on this watch has been special because it reflects so many parts of who I am. I’ve always believed that strength and feminine energy can exist side by side. People often see strength, determination and competition, but there’s also creativity, intuition and joy. The white ceramic feels strong and resilient, while the pink mother-of-pearl dial brings warmth and softness. Every detail was intentional. To me, this watch is a reminder that you don’t have to choose between power and grace – you can embrace both.” Serena Williams, Professional Athlete, Entrepreneur and Producer.

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TECHNICAL CHARACTERISTICS

Model:  ROYAL OAK Selfwinding Chronograph "Serena Williams" 38mm Ceramic Limited Edition

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Reference: 26450CB.OO.1356CB.02  

CASE
Material: White ceramic case, push-pieces and crown
Diameter: 38 mm
Thickness: 11.10 mm
Glareproofed sapphire crystal and caseback, titanium caseback frame
Water-resistant to 50 meters
DIAL
Polished pink-tinted mother-of-pearl dial
18-carat white gold hands and rhodium-toned 18-carat pink gold hour-markers with luminescent material
Pink date window with white indication, polished inner bezel.
MOVEMENT
Selfwinding Calibre 6401

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Diameter: 27 mm (12 lignes)
Thickness: 5.7 mm
Number of parts: 350
Number of jewels: 44
Minimum power reserve guaranteed 55 h
Frequency of balance wheel 4 Hz (28,800 vibrations/hour)
Functions
Chronograph, hours, minutes, small seconds and date.
BRACELET
White ceramic integrated bracelet with AP folding clasp.
The watch comes with an additional pink rubber strap with white ceramic studs and a titanium AP folding clasp.

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 🔰Edition ✅ ❱❱❱ 500 pieces
 MSRP: 🔴 Price : Approx. CHF 75,700  / EUR 87'400 €  / US $95,900 (incl. taxes)💰 

 New Product Overview 2026

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Press Release - 2026
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Audemars Piguet (Marketing) SA
Route de France 16 - Case postale 16
1348 Le Brassus - Switzerland
Phone : + 41 21 642 39 00
Fax : + 41 21 642 34 02
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www.facebook.com - Audemars Piguet
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www.AudemarsPiguet.com

Thursday, September 15, 2016

AUDEMARS PIGUET Supports Serena Williams in Her Quest for Victory



AUDEMARS PIGUET – ROYAL OAK Supports Serena Williams in Her Quest for Victory

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As Serena Williams is defending her title in London, Audemars Piguet accompanies its brand ambassador in her quest for a 22nd major victory

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London, Monday 4th July 2016 – Serena Williams continues her grass-court campaign in South West London to defend the crown she won last year. A 7th victory there would represent her highest number of wins for a specific grand slam tournament as she counts 3 wins on the red clay of Paris, and 6 on each of the hard courts of Melbourne and New York. It would therefore become her 22nd title, which would allow her to equal the record held by Steffi Graff.

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Audemars Piguet’s brand philosophy “To break the rules, you must first master them.” perfectly embodies Serena’s quest and her unrelenting drive and passion during her impressive career. The brand now celebrates this spirit and shows its support in a new campaign launched on social media worldwide.

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Serena Williams wears the new white Royal Oak Offshore Chronograph
in rose gold Ref. 26231OR.ZZ.D010CA.01

Inspired by a verse from Rudyard Kipling’s “If” poem written on the wall of the Center Court players’ entrance - “If you can meet with Triumph and Disaster and treat those two impostors just the same” -, Audemars Piguet’s campaign, consisting of a short film and series of still images, features Serena in a stunning black and white setting while reciting the famous poem with a slight twist at the end.

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“If you can make one heap of all your winnings
And risk it on one turn of pitch-and-toss,
And lose, and start again at your beginnings
And never breathe a word about your loss;
If you can force your heart and nerve and sinew
To serve your turn long after they are gone,
And so hold on when there is nothing in you
Except the Will which says to them: “Hold on!”


If you can talk with crowds and keep your virtue,
Or walk with Kings—nor lose the common touch,
If neither foes nor loving friends can hurt you,
If all men count with you, but none too much;
If you can fill the unforgiving minute
With sixty seconds’ worth of distance run,
Yours is the Earth and everything that’s in it,
And—which is more—you’ll be a Woman, Sister.”



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Technical Specifications

Royal Oak Offshore Chronograph Pink Gold case 37mm

Reference: 26231OR.ZZ.D010CA.01

MOVEMENT:
Selfwinding Calibre 2385
Total diameter: 26.20 mm (11 ½ lignes)
Total thickness: 5.50 mm
Number of jewels: 37
Number of parts: 304
Minimal guaranteed power reserve: 40 h
Frequency of balance wheel: 3 Hz (= 21,600 vibrations/hour)
FUNCTIONS:
Chronograph
Hours
Minutes
Small seconds
Date
CASE:
37 mm pink gold
18-carat pink gold case, glare-proofed sapphire crystal.
💎Diamond-set bezel, screw-locked crown.
Water-resistant to 50 m
DIAL:
Silver-toned dial with new “Lady Tapisserie” pattern, circular-grained external zone.
Pink gold applied hour-markers and Royal Oak hands with luminescent coating
STRAP:
White rubber strap with 18-carat pink gold AP folding clasp

GEMSETTING

💎32 brilliant-cut diamonds; ~1.02 carats (bezel)


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Audemars Piguet (Marketing) SA
Route de France 16 - Case postale 16
1348 Le Brassus - Switzerland
Phone : + 41 21 642 39 00
Fax : + 41 21 642 34 02
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www.facebook.com - Audemars Piguet
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www.AudemarsPiguet.com