Thursday, May 7, 2015

OFFICINE PANERAI, WHERE HISTORY MEETS DESIGN



OFFICINE PANERAI, WHERE HISTORY MEETS DESIGN” 
IN SPAZIO ROSSANA ORLANDI

On the occasion of the Milan Furniture Fair (Salone del Mobile) 2015 from 14 to 19 April, Officine Panerai is taking part in Fuorisalone with the exhibit “Officine Panerai, where history meets design” in Spazio Rossana Orlandi, via Matteo Bandello 14/16, Milan.

The exhibition includes the spectacular prototype (7.5 metres long) of a Slow Speed Torpedo (SLC or Siluro a Lenta Corsa), the weapon on which the commandos of the Italian Navy carried out their underwater missions, and the evocative creations made with Taroni fabrics, inspired by the identity of Officine Panerai, in a display which also includes illustrations and multimedia animations.

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Shown to the public for the first time in Italy is the Luminor Submersible 1950 Carbotech™, the new model presented by the Florentine brand at the Salon de la Haute Horlogerie in Geneva this year.

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The exhibition also features the Radiomir Egiziano, the sought-after Special Edition created in 2009.

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Another area is devoted to the new Luminor Submersible 1950 3 Days Chrono Flyback, professional divers chronographs that are part of the world of the sea which has always been imprinted in the DNA of the brand.

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Officine Panerai is sponsor of the Cena dei Cento (“Dinner of the Hundred”), the traditional event organised by Spazio Rossana Orlandi during Milan Design Week.

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The setting is an international space for the great names in the world of design which, during the week, is hosting the exhibition “Officine Panerai, where history meets design”, a journey through time exploring the design of Panerai watches from the 1930s to the present day.


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CORUM – Admiral’s Cup 42 for Colette х Thomas Erber Edition


CORUM - Admiral's Cup 42 for Colette х Thomas Erber Limited Edition NEW
Corum starts Parisian time with colette and the artist
Thomas Erber
 
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Corum joins the famous Parisian concept store colette and the internationally renowned artist Thomas Erber
in an exclusive partnership; resulting in the creation of a Limited Edition of 10 timepieces that is exclusively
distributed at colette.

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During one week, the watch brand takes up residence at 213 rue Saint-Honoré, with a showcase executed by the studio “Diplomates”. In collaborating with Thomas Erber for this unique project, this limited edition timepiece is showcased in a fairytale-like chalet in an abstract form.

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Using a completely organic approach, the structure draws its inspiration from the “Style Sapin”; a decorative art form from the La Chaux-de-Fonds of the early twentieth century, and is made of a natural larch wood and steel structure constructed with the legendary codes of the Corum Admiral’s Cup collection.

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Corum revisits the codes of this iconic timepiece and reinterprets it in metallic shades. Its twelve-sided case from 42mm, in brushed steel, houses an automatic movement caliber CO 395.

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The hour markers are shown traditionally by the nautical pennants while the matt dial displays the minute indicators which are treated in Superluminova for better reading.

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Finally, a small seconds counter with the personalized initials of Thomas Erber positioned at 6 o’clock, hosts an indigo blue luminescent hand – the colette store’s color. United by the same avant-garde values, Corum is engaging in a partnership which showcases the image of its models.

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About colette:
The concept store colette, born in Paris in March 1997, is trying to reinvent every day the concept of shopping.

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Meeting point between fashion, fragrance and design, music and publishing, photography, beauty and high technology, one can find all sorts of objects and exhibitions. colette is also a renowned store “to initiate rarity” with limited edition products and exclusive series.

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www.colette.fr
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About Thomas Erber:
Initially a journalist for over 15 years, Thomas Erber is now working on developing his “cabinet de curiositiés”, exported all around the world and in which he presents the new trends and designers of the moment.

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In a contemporary approach, Thomas Erber explores all areas of creation; from fashion to fine watchmaking, through design, music, but also the travel. Today, he also specializes in consulting and development of the image of many artists.

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www.lecabinetdecuriositesdethomaserber.com 
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Technical Specifications

Reference:  A395/02563   Stainless steel
 
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Watch Name: Admiral’s Cup Legend 42 Colette х Thomas Erber Limited Edition

MOVEMENT
Movement number: CO 395
Winding system: Automatic
Functions: 
 Hour & Minute • Small second • Date
Power reserve: 42 hours
Frequency: 4 Hz, 28’800 vph
Dimension: 11 1/2```
Rubies: 27
Movement finishes:
Rotor with CORUM dedicated decoration 
DIAL
Mat finish
CASE
Shape: Dodecagonal
Dimension: 42 mm
Thickness: 9.50 mm
Material:
Stainless steel with sapphire crystal caseback
Crystal:
Sapphire crystal with anti-reflective treatment
Water-resistance: 50 meters / 5 ATM
HANDS
Hour and minute: 
PVD coated hands with superluminova
Small second at 6 o’clock: Blue superluminova 
BRACELET
Material: Calf leather
Interhorn/Buckle: 21/18 mm
Triple folding clasp in strainless steel
Buckle distinctive features:
Engraved CORUM logo

Limited Edition 10 pieces

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Press release
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Rue du Pet i t -Château 1
Case postale 374 - CH-2301 La Chaux-de-Fonds
Switzerland
Tél. +41 (0) 32 967 06 70 
Fax +41 (0) 32 967 06 00  press@corum.ch
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