Showing posts with label BA111OD. Show all posts
Showing posts with label BA111OD. Show all posts

Monday, April 21, 2025

BA111OD – Chapter 4 INFINITY Flying Tourbillon

 

BA111ODChapter 4 INFINITY Flying Tourbillon Moon Phase Steel 41mm - 2025

 Neuchâtel, April 2025 – BA111OD is about to take another step toward haute horlogerie. True to its daring spirit, the Neuchâtel-based Maison continues to push boundaries, venturing into territories where no one expects it. On the occasion of the Spring watch fairs, BA111OD is preparing to unveil its latest masterpiece: the Chapter 4 Infinity Flying Tourbillon.

Click, to see the large size. BIG FOTO 

A true symbol of an ongoing quest for perfection, this timepiece — designed for aesthetes and collectors — goes far beyond simply measuring time, elevating itself to a true expression of mechanical poetry.

Click, to see the large size. BIG FOTO 

"When we envisioned the Chapter 4 Infinity Flying Tourbillon, chronometer-certified by the Observatoire Chronométrique de Genève and equipped with complications, we wanted to break the mould. Very few watch brands dare to offer a flying tourbillon with such scientific rigor — especially at such a fair price. That is our strength: defying expectations, delivering unmatched quality while making exclusivity more accessible," explains Thomas Baillod, founder of BA111OD.

Excellence, Shaped in the Neuchâtel Arc

A true masterpiece of ingenuity, the flying tourbillon embodies the very essence of Swiss haute horlogerie. Freed from its upper bridge, it appears to float in weightlessness, each oscillation embodying the pursuit of excellence. With its continuously rotating cage, it compensates for the effects of gravity, ensuring optimal movement stability.

Click, to see the large size. BIG FOTO 

Developed and crafted by the talented watch designer Olivier Mory, based in La Chaux-de-Fonds — already behind the Chapter Delta and Chapter 4 Tourbillon — the Chapter 4 Infinity Flying Tourbillon by BA111OD stands as a symbol of horological excellence. It reflects the perfection of a singular craftsmanship, where the human hand breathes soul into the mechanics.

Click, to see the large size. BIG FOTO 

Housed in a subtly concave 41mm case of polished 904L steel with welded lugs, this timepiece combines elegance with timeless brilliance. Its subtly off-centered sunray-finished cosmic blue dial captivates with its play of light and harmoniously arranged complications: a hammered and polished moon phase at 1 o’clock, the flying tourbillon at 7 o’clock, and a small seconds at 10 o’clock.

Click, to see the large size. BIG FOTO 

The polished dome and box sapphire crystal unveil the inner beauty of the mechanism, offering a stunning view of the hand-wound mechanical movement and its finely finished flanks.

Excellence, Certified by the Observatoire Chronométrique de Genève

This exceptional timepiece stands out through its chronometer certification awarded by Timelab – the Observatoire Chronométrique de Genève – a guarantee of unmatched precision, particularly in the complex execution of the flying tourbillon, where technical excellence reaches its peak. Boasting an impressive 120-hour (5 day) power reserve, it perfectly unites aesthetics with performance.

Click, to see the large size. BIG FOTO 

Thomas Baillod, founder of BA111OD, explains: "A true feat of engineering, the Chapter 4 Infinity Flying Tourbillon, chronometer-certified, transcends the mere function of timekeeping to embody the perfect harmony between precision and mechanical poetry. Driven by this pursuit of the absolute, BA111OD continues to push the limits of what’s possible — an ambition fueled by the excellence and priceless expertise of our watchmakers and local partners, the true protagonists of this adventure."

Excellence, Inherited

In the spirit of a centuries-old legacy, BA111OD carries forward a savoir-faire deeply rooted in the history of Swiss watchmaking. Research has revealed that the first Baillods were already active in horology within the canton of Neuchâtel as early as the 18th century. Today, Thomas Baillod continues to breathe new life into this tradition, exploring uncharted territory while remaining faithful to the values of fine Swiss watchmaking.

Click, to see the large size. BIG FOTO 

Driven by a constant pursuit of innovation, daring, and democratization, his brand transcends established norms, continually pushing the boundaries of horological precision and aesthetic expression.

The Chapter 4 Infinity Flying Tourbillon is available now for pre-order on the brand’s website
www.ba111od.com, via the Community App, and at official points of sale starting in November,
at a price of CHF 11,110.–.

 ===========================
BA111OD

The BA111OD brand, founded in 2019 by Thomas Baillod, embodies an innovative approach to the world of Swiss watchmaking, se_ng itself apart by its desire to make luxury more accessible. Located in the heart of Neuchâtel's Watch Valley, the company designs its exclusively Swiss-made watches in-house, and already has its own watchmaking workshop. For the development of its complications and their assembly, it calls on the renowned watch designer Olivier Mory, who is based in La Chaux-de-Fonds, close to the other co-contractors with whom BA111OD collaborates. A pioneer of we-commerce, which combines personalized human interaction with the convenience of e-commerce, the brand has a loyal and constantly growing community of afluendors (a contraction of "ambassadors, influencers and vendors"), with whom it has created a strong bond based on transparency, accessibility and direct contact. This approach, integrating online sales and now also physical points of experience, transforms each launch into a major event, mobilizing the community on platforms such as LinkedIn and at exclusive events. Each Time, the watches are acclaimed for their cu_ng-edge design, choice of materials and integrated innovations, embodying BA111OD's mission to democratize luxury watchmaking for a diverse public.

 =========================

PRODUCT SPECIFICATIONS

Model:  Chapter 4 INFINITY Flying Tourbillon

 Click, to see the large size. BIG FOTO   

Movement
Mechanical hand-wound caliber BA.02 (base BCP Tourbillon)
21,600 vibrations per hour (3 Hertz)
Variable inertia balance
19 jewels

Over 5000 G shock resistance
120
hours power reserve (more than 5 days)
Functions
Hours, minutes and – Off-centered small seconds
Moon phase
Flying Tourbillon at 7 o’clock
Case
Stainless steel 904L, 41mm case with welded lugs
Crown At 4 o'clock, engraved with the BA111OD emblem
Crystal  Box-shaped sapphire crystal with double anti-reflective coating
Water resistance: 50 meters
Magnetic resistance   2000 Gauss
Dial
Semi-open. Sun ray sage-blue dial.
Off-centered sunray-finished cosmic blue
White SuperLuminova hands and markers
Bracelet
Dark blue calf leather with crocodile-style embossing, pin buckle.

  • 🌍 Free worldwide shipping
    Free return within 14 days
  • 🟣 3 Years international warranty

🔴 Price    CHF 10,600.00 💰

«Pour aimer du temps, celui quine compte pas» / « To love time, the one that doesn't count »

This enigmatic sentence, engraved on the barrel, is a tribute to Gil Baillod, the father of
Thomas Baillod, a leading figure in journalism in French-speaking Switzerland. He had written
it on the title page of the book he had written on the measurement of time, which he had
given to Thomas' best friend on the day of his death.


All of our watches are numbered. The price includes our 2-year international watch warranty and the worldwide shipping costs.

------------------------
WORLDWIDE
Laura Stewart
laura@ba111od.com
+41(0)79.615.51.35
------------------------------- 
SWITZERLAND & GERMANY
PR by CÉLINE
Céline Aepli Zumwald
celine@pr-byceline.com
+41(0)79.416.27.41

instagram.com - ba111od.official 
---------------------------------------- 
www.facebook.com - BA111OD
------------------------------------------------
Ba111od.com

Wednesday, July 17, 2024

BA111OD – Chapter 4.8 GMT Tourbillon Greenwich Edition

 

BA111ODChapter 4.8 GMT Tourbillon Greenwich Titanium Limited Edition 2024

Click, to see the large size. BIG FOTO

 Ode to elegance BA111OD presents the Chapter 4.8 GMT Tourbillon Greenwich Edition

Click, to see the large size. BIG FOTO 

Neuchâtel, June 2024 – BA111OD is a luxury brand that aims to be accessible. Following the success of the Chapter 4.6 GMT Tourbillon 1920 Limited Edition, which is now sold out, the brand is unveiling its latest innovation, the Chapitre 4.8 GMT Tourbillon Greenwich Limited Edition, a combination of assertive and retro design. 

Click, to see the large size. BIG FOTO

This very exclusive series of 50 numbered pieces features an elegant sage-green dial inspired by our beautiful Jura mountains, housed in a 44mm Titanium case. The hand-wound mechanical movement, developed in La Chaux-de-Fonds in the heart of the Vallée horlogère, features a GMT function with world map engraving at 1 o'clock and a hypnotic tourbillon at 7 o'clock. A timeless timepiece that combines excellence and elegance at an unprecedented price.

Click, to see the large size. BIG FOTO

The BA111OD Chapter 4.8 GMT Tourbillon Greenwich Limited Edition may be classic in its design, but it is certainly modern in its conception: it has a 44mm case in raw grade 5 Titanium, with the crown always positioned at 4 o'clock. Powered by a hand-wound mechanical movement with a 105-hour power reserve developed by the brilliant watch designer Olivier Mory, it has a sunray sage-green dial with a GMT counter featuring a magnificent world map engraving at 1 o'clock and a tourbillon at 7 o'clock. 

Click, to see the large size. BIG FOTO 

As with previous BA111OD models, this timepiece also incorporates NFC technology in the watch's sapphire crystal, providing a personalised user experience that strengthens the special bond with its customers. A feat that the brand was the first to offer, and one that demonstrates its commitment to innovation. 

Click, to see the large size. BIG FOTO

Finally, the timepiece is adorned with an elegant crocodile-style leather strap (an ethical choice), fitted with a folding clasp. This exclusive series of 50 numbered pieces of the Chapter 4.8 GMT Tourbillon Greenwich Limited Edison is now available for pre-order on the brand's website: www.ba111od.com, on our Community App or at one ofour official experience points, at a price of CHF 7,800.

===========================
BA111OD

The BA111OD brand, founded in 2019 by Thomas Baillod, embodies an innovative approach to the world of Swiss watchmaking, se_ng itself apart by its desire to make luxury more accessible. Located in the heart of Neuchâtel's Watch Valley, the company designs its exclusively Swiss-made watches in-house, and already has its own watchmaking workshop. For the development of its complications and their assembly, it calls on the renowned watch designer Olivier Mory, who is based in La Chaux-de-Fonds, close to the other co-contractors with whom BA111OD collaborates. A pioneer of we-commerce, which combines personalized human interaction with the convenience of e-commerce, the brand has a loyal and constantly growing community of afluendors (a contraction of "ambassadors, influencers and vendors"), with whom it has created a strong bond based on transparency, accessibility and direct contact. This approach, integrating online sales and now also physical points of experience, transforms each launch into a major event, mobilizing the community on platforms such as LinkedIn and at exclusive events. Each Time, the watches are acclaimed for their cu_ng-edge design, choice of materials and integrated innovations, embodying BA111OD's mission to democratize luxury watchmaking for a diverse public.

 =========================

PRODUCT SPECIFICATIONS

Model:  Chapter 4.8 GMT Tourbillon Greenwich Edition

 Click, to see the large size. BIG FOTO   

Reference: CHAPTER 4.8 GMT.Greenwich
 
Technology
ID Glass technology with a non-invasive NFC tag inserted into the curved sapphire crystal.
BA111OD was the first watchmaker to use the NFC function in the glass.

Movement
Mechanical hand-wound caliber BA.01 (base BCP Tourbillon)
Variable inertia balance with GMT function 
21,600 vibrations per hour (3 Hertz)
Variable inertia balance
19 jewels

Over 5000 G shock resistance
105
hours power reserve (more than 4 days)
Functions
Hours, minutes and GMT function
Tourbillon at 6 o’clock
Case
Case in grade 5
Diameter 44 mm, thickness 11.7mm
Crown At 4 o'clock, engraved with the BA111OD emblem
Crystal  Domed sapphire crystal with double anti-reflective coating, printed logo, NFC technology
Water resistance: 50 meters
Magnetic resistance   2000 Gauss
Dial
Semi-open. Sun ray sage-green dial.
GMT Functions at 1 o'clock, tourbillon at 7 o'clock.
White SuperLuminova hands and markers
Bracelet
Leather croco imitation, made in Italy, folding clasp

🔰Edition    First 11 pieces: End September 2024 / Second batch: End November 2024

🔰Edition Numbered series 50 watches

  • 🌍 Free worldwide shipping
    Free return within 14 days
  • 🟣 2 Years international warranty

🔴 Price    CHF 7,800.00 💰

«Pour aimer du temps, celui quine compte pas» / « To love time, the one that doesn't count »

This enigmatic sentence, engraved on the barrel, is a tribute to Gil Baillod, the father of
Thomas Baillod, a leading figure in journalism in French-speaking Switzerland. He had written
it on the title page of the book he had written on the measurement of time, which he had
given to Thomas' best friend on the day of his death.


All of our watches are numbered. The price includes our 2-year international watch warranty and the worldwide shipping costs.

------------------------
WORLDWIDE
Laura Stewart
laura@ba111od.com
+41(0)79.615.51.35
------------------------------- 
SWITZERLAND & GERMANY
PR by CÉLINE
Céline Aepli Zumwald
celine@pr-byceline.com
+41(0)79.416.27.41

instagram.com - ba111od.official 
---------------------------------------- 
www.facebook.com - BA111OD
------------------------------------------------
Ba111od.com

Tuesday, May 30, 2023

BA111OD – Chapter 4.5 Veblen Dilemma Tourbillon

 

BA111ODChapter 4.5 Veblen Dilemma Tourbillon Titanium Edition 2023

Click, to see the large size. BIG FOTO 

 "We believe in an uninhibited watchmaking industry that stays accessible to the greatest number of people"

Neuchâtel, May 23, 2023 - Following the big success of its first tourbillon, Chapter 4.1, The Veblen Dilemma*, which has sold more than 600 pieces to date, and in response to recurring demand, BA111OD announces the launch of its 40mm version. This bestseller - entirely designed and produced in Switzerland, with the renowned watch designer Olivier Mory - integrates NFC technology into the watch glass. A feat that the brand was the first to offer.

Click, to see the large size. BIG FOTO 

Since 2019, Thomas Baillod, the daring entrepreneur at the helm of BA111OD, has been shaking up the conventions of watchmaking, which are sometimes too conservative for his taste.
 
 Click, to see the large size. BIG FOTO 
 
Chapter 4.1 Veblen Dilemma
 
After rethinking the margins linked to distribution channels and demonstrating that it was possible to innovate in the watchmaking industry's business model, he went even further by combining one of the most prestigious watchmaking complications, the tourbillon, with a technological feat: the very first NFC-connected sapphire crystal in the history of watchmaking. This convergence of art and technology strengthens the bond with customers and pushes the boundaries of the customer experience.

Click, to see the large size. BIG FOTO 

With the Chapter 4.5 "The Veblen Dilemma "* Tourbillon, BA111OD combines the quintessence of Swiss haute horlogerie with customized services for its clients. This exceptional watch, entirely made in Switzerland, offers a unique design and an innovative approach. Unlike traditional connected watches, the technology is integrated only into the sapphire crystal, preserving the aesthetics and integrity of the mechanical movement. 
 
Click, to see the large size. BIG FOTO 

With features such as a concierge service, private invitations and a personalized user experience, BA111OD strengthens the special bond with its customers.

A perfectly unisex design

In response to numerous requests, BA111OD introduces the all-new 40mm case size for the Chapter 4.5 "The Veblen Dilemma "* Tourbillon, offering a perfectly unisex design. This versatile size ensures that both men and women can enjoy the elegance and sophistication of this extraordinary watch.

Click, to see the large size. BIG FOTO 

The Chapter 4.5 "The Veblen Dilemma "* Tourbillon,
with its contemporary beauty and high-end finishes, embodies the excellence of fine watchmaking. With a 40mm grade 5 titanium case with an exclusive tantalum grey DLC treatment, a hand-wound movement and a 105-hour power reserve, this exceptional timepiece demonstrates BA111OD's commitment to quality and innovation.

BA111OD

Since 2019, each launch orchestrated by Thomas Baillod, the founder of the watch brand BA111OD, via the LinkedIn platform and private events, is eagerly awaited by his Afluendors (a contraction of "Ambassadors, inFLUENcers and venDORS"). 
 
Click, to see the large size. BIG FOTO 
 
Each time, the recipe is the same: the presentation, to a growing and committed community, of watches with a powerful DNA and design, with a clear positioning and at a price never seen before on the market.

Click, to see the large size. BIG FOTO 

Chapter 4.5 Veblen Dilemma
Chapter 4.5 The Veblen Dilemma* Tourbillon is now on sale as a numbered edition for CHF 5540. The first deliveries are scheduled for December 2023.

THE TOURBILLON

This complication is one of the most prestigious in watchmaking.


A device designed by Abraham-Louis Breguet in 1801 to cancel the deviations in the rate in vertical positions.

 Click, to see the large size. BIG FOTO 

It consists of a mobile cage that carries all the escapement components and, in its center, the regulating organ. The escapement pinion turns around the seconds wheel, which is fixed. 
 
Click, to see the large size. BIG FOTO 

Chapter 4.5 Veblen Dilemma
 
The cage makes 1 revolution/minute, it cancels by turning the differences of march in the vertical positions. (Source: Federation of the Swiss Watch Industry, FH)

*The Veblen Dilemma :

The name of Chapter 4.1 The Veblen Dilemma Tourbillon was chosen in a nod to the Veblen Effect. Named after the economist and sociologist Thorstein Veblen (1857-1929), it refers to the snobbery which considers that the high price of a luxury good makes it more desirable. 
 
 Click, to see the large size. BIG FOTO 
 
Chapter 4.1 Veblen Dilemma
 
And conversely, that an accessible price necessarily corresponds to a lower intrinsic value. BA111Od, with its tourbillonl, poses a real dilemma.

 =========================

PRODUCT SPECIFICATIONS

Model:  Chapter 4.5 Veblen Dilemma Tourbillon

 Click, to see the large size. BIG FOTO   

Reference: CHAPTER 4.5 T.V.D.
 
Technology
ID Glass technology with a non-invasive NFC tag inserted into the curved sapphire crystal.
BA111OD was the first watchmaker to use the NFC function in the glass.

Movement
Mechanical hand-wound caliber BA.01 (base BCP Tourbillon)
21,600 vibrations per hour (3 Hertz)
Variable inertia balance
19 jewels

Over 5000 G shock resistance
105
hours power reserve (more than 4 days)
Functions
Hours and minutes
Tourbillon at 6 o’clock
Case
Case in grade 5, tantalum grey DLC
Diameter 40 mm
Crown At 4 o'clock, engraved with the BA111OD emblem
Crystal  Domed sapphire crystal with double anti-reflective coating,
printed logo, NFC technology with "concierge function
Water resistance: 50 meters
Magnetic resistance   2000 Gauss
Dial
Semi-open dial according to an original design
White SuperLuminova hands and markers
Bracelet
Saffiano textured leather, night blue stitching, made in Italy, folding clasp

🔰Edition   Numbered series watches

🌍 Free worldwide shipping
Free return within 14 days

🔴 Price    CHF 5,540.00

«Pour aimer du temps, celui qui ne compte pas» / « To love time, the one that doesn't count »

This enigmatic sentence, engraved on the barrel, is a tribute to Gil Baillod, the father of
Thomas Baillod, a leading figure in journalism in French-speaking Switzerland. He had written
it on the title page of the book he had written on the measurement of time, which he had
given to Thomas' best friend on the day of his death.


All of our watches are numbered. The price includes our 2-year international watch warranty and the worldwide shipping costs.

------------------------
WORLDWIDE
Laura Stewart
laura@ba111od.com
+41(0)79.615.51.35
------------------------------- 
SWITZERLAND & GERMANY
PR by CÉLINE
Céline Aepli Zumwald
celine@pr-byceline.com
+41(0)79.416.27.41

instagram.com - ba111od.official 
---------------------------------------- 
www.facebook.com - BA111OD
------------------------------------------------
Ba111od.com

Monday, January 10, 2022

BA111OD – Chapter 4 Veblen Dilemma Tourbillon Edition

 

BA111ODChapter 4 Veblen Dilemma Tourbillon Black Ice Titanium Edition

Click, to see the large size. BIG FOTO

 "We believe in an uninhibited watchmaking industry that stays accessible to the greatest number of people"

Developed by French-Swiss watchmaker Abraham-Louis Breguet about two centuries ago, Tourbillon is one of the most complex and intriguing horological complications. It is an extremely challenging mechanism, so only a few skilled watchmakers are capable of crafting it. 

 Click, to see the large size. BIG FOTO 

Traditionally, Swiss made tourbillon wristwatches are extremely expensive, making them unattainable by most of the watch lovers.

Click, to see the large size. BIG FOTO

Known for its innovative ‘Afluendor sales concept’, BA111OD was founded by Thomas Baillod. After the successful launch of its first three chapters (watch collections), the Swiss watchmaking firm is presently offering its Chapter 4, a Swiss Made Tourbillon for less than CHF 4’000.00!

Click, to see the large size. BIG FOTO

With the brand’s innovative commercial approach, the luxury wristwatches equipped with the prestigious tourbillon are now available to a large audience. Christened The Veblen Dilemma Tourbillon, this affordable high complication sends a powerful message to the future of the Swiss watch industry, suppliers and retailers, by reinforcing the attractiveness of the mechanical timepieces.

Click, to see the large size. BIG FOTO

The Chapter 4 Tourbillon wristwatch was developed in collaboration with a number of Neuchâtel companies with an aim to revitalize the production of both entry-level and mid-range segment watches with Swiss Made quality label.

 Click, to see the large size. BIG FOTO 

This 44 mm diameter tourbillon will be entirely produced in the canton of Neuchâtel and its nearby surroundings. The hand-wound Tourbillon caliber, which runs at 21,600 vibrations per hour, was developed by BCP Tourbillons SA in partnership with the veteran watchmaker Olivier Mory.


Click, to see the large size. BIG FOTO

This highly complicated movement is being offered by the BA111OD watch brand in a customized version, as the BA.01. With a two-year warranty, with 105 hours of power reserve (more than four days) and a shock tolerance of more than 5,000 G, the hand-wound Tourbillon in Chapter 4 by BA111OD is offering a rotating cage that turns in 60 seconds.

 Click, to see the large size. BIG FOTO 

This fine watchmaking complication also renders the full range of traditional finishings and decorations: polished-blocked, chamfered and blued screws, double-sided ringed gear train, rolled pivots, etc.

Click, to see the large size. BIG FOTO

Made of grade 5 titanium, the case of the Veblen Dilemma tourbillon watch features a DLC Black Ice coating. On the edge of the plate, the watch features engraving “To love time, that one which does not count.”

 Click, to see the large size. BIG FOTO 

The watch is fitted on an Italian Saffiano cowhide leather strap with night blue stitches, and embedded with the sophisticated NFC technology.

Limited to 220 pieces as a tribute to the 220th anniversary of the Tourbillon, the BA111OD Swiss Made Tourbillon watch is available at an accessible price of CHF 3’920.00 (excluding VAT). Estimated delivery: April 2022.

 The companies associated with BA111OD’s Chapter 4 Tourbillon are:

  •     BCP Tourbillons SA: Based in Cortaillod in the canton of Neuchâtel, BCP Tourbillons SA is a manufacturer of Swiss made mechanical movements.
  •     derdiedas.design: Founded by Claudio Orlando, derdiedas.design is watch design firm specialized in 3D modeling and realization of virtual images.
  •     Madeness Solutions Lab SA: Based in La Chaux-de-Fonds, Madeness Solutions Lab SA is a supplier of watch components. Its director is Fabien Brisebard.
  •     Develop Your Watch Sàrl: Founded by Miguel Bolea, Develop Your Watch Sàrl is a product development company based at Sutz in the Biel/Bienne administrative district. This firm offers suitable solutions to watch brands in designing and developing timepieces.
  •     DM surfaces SA: Based in Saint Imier, DM surfaces SA undertake machining, decorations, laser engarving and surface treatments of the watch components. Raynald Favre is the director of this company.
  •     Iseotec SA: Iseotec SA is a La Chaux-de-Fonds based firm specialized in the manufacturing of watch components like case, dial plate, buckle and clasp. Its director is Emeric Chopard.
  •     Estima SA: Based in Grenchen, Estima manufactures watch hands and dials.


BA111OD is a fast-growing Swiss startup based in Neuchâtel, applauded as one of the most innovative company within the watchmaking industry by specialist and international press. 

 Click, to see the large size. BIG FOTO 

For us, innovation shouldn't be on the product only, but as well on the way to commercializing it, and that changes everything! We introduce the Afluendors concept: a collaborative approach that is redefining distribution and community engagement through a phygital approach. Being "customer-centric" is not just a marketing statement. Indeed, our Afluendors animate the community, publish and can pass on the right to acquire our watches. However, BA111OD takes care of the transaction, shipping and after-sales service.

 Click, to see the large size. BIG FOTO 

Today, most brands innovate in the products, but still operate on a secularly old model when it comes to commercializing their watches. A model where clients are still seen as “end consumers” instead of being at the center. Brands do not know their clients and only engage with them thanks to high marketing investments or paid ambassadors and influencers. A model in which customers turn to blogs to get genuine information as official websites are just windows featuring photoshoped images. A model where the watch only represents a fraction of the price, customers paying 3/4 of the retail price to finance the high distribution and marketing costs.

We can definitely improve that model!


BA111OD is a truly customer centric project. We know our clients, interact with them on a daily basis through our dedicated and revolutionary web App. On this App you can see our clients’ pictures and comments, you can meet them virtually or in real life thanks to our map. If they fancy, our customers can even go one step further and recommend our watches, and then get rewarded for that.

 =========================

PRODUCT SPECIFICATIONS

Model:  Chapter 4 Veblen Dilemma Tourbillon

Click, to see the large size. BIG FOTO


Reference: CHAPTER 4.1 T.V.D.

Movement
Mechanical hand-wound caliber BA.01 (base BCP Tourbillon)
21,600 vibrations per hour (3 Hertz)
Variable inertia balance
19 jewels

Over 5000 G shock resistance
105
hours power reserve (more than 4 days)
Functions
Hours and minutes
Tourbillon at 6 o’clock
Case
Case in grade 5 titanium treated with DLC Black Ice (gun metal anthracite)
Diameter 44 mm
Crown At 4 o'clock, engraved with the BA111OD emblem
Domed sapphire crystal with double anti reflective coating, printed logo
Water resistance: 50 meters
Dial
Semi-open dial according to an original design
Hands covered with SuperLuminova
Bracelet
Saffiano cowhide leather, night blue stitches, made in Italy and NFC technology with "concierge function"


Edition
Limited series of 220 watches

Payment in 4 times without fees available by bank transfer, please get in touch with us at contact@ba111od.com

All taxes will be calculated at checkout, they depend on the country of delivery. For deliveries to USA, Canada and UK, please note that taxes will be due upon delivery.

All of our watches are numbered. The price includes our 2-year international watch warranty and the worldwide shipping costs.

Price   4,254 EUR

------------------------
instagram.com - ba111od.official 
---------------------------------------- 
www.facebook.com - BA111OD
------------------------------------------------
Ba111od.com