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TIME LOOKS BETTER IN PURPLE: HUBLOT PRESENTS THEBIG BANGJOYFUL IN AMETHYSTPURPLE
2026 - Geneva - A new frequency joins the Big Bang Joyful collection: a radiant sisterhood of colors united by character and confidence. The Big Bang Joyful Steel Purple expresses strength and intuition, soft yet powerful. True to its name, it's joy you feel, you wear, share. The Hublot way to bring joy to life. A watch that carries a mood, shapes a mindset and finds its voice in violet. It smiles without shouting. It radiates effortlessly. That subtle lift of the heart.
Violet is a vibration, the highest frequency of visible light. It speaks of intuition, awareness and elevated strength, balancing fire and reason, emotion and control. More than a color, it is a mindset. Amethyst symbolizes clarity and inner balance, a quiet force shaped by time and pressure, revealing depth beneath serenity.
There is something about precious gemstones that awakens emotion, whether chosen as a lucky color or a birthstone. In the Big Bang Joyful Steel Purple, color flows seamlessly from the hand-set bezel to the supple matching rubber strap. Setting a watch bezel demands a precise sourcing of stones of identical quality, color and size, which are then cut, polished and individually set by hand.
The bezel, set with 36 amethysts and punctuated with the iconic H-screws, frames a shiny white dial with three hands and a date window. Powered by the HUB1120 self-winding movement with a 40-hour power reserve, the watch features the patented One Click strap-change system. Two straps, easily interchangeable with a single click: a white-lined rubber strap with a central insert matching the gemstone's color, along with a second strap in white rubber.
The Big Bang Joyful Steel Purple as well as the Big Bang Joyful collection – Joyful Steel Purple, Joyful Steel Sky Blue, Joyful Steel Apple Green, Joyful Steel Pink and Joyful Steel Orange – are available at selected Hublot points of sale as well as online at hublot.com and benefits from Hublot's 5+5 warranty, extending international coverage to 10 years.
CASE Material: Satin-finished and Polished Stainless Steel Diameter: 33mm Thickness:10.55mm
Bezel: Polished Stainless Steel Set with 💎36 Amethysts Screws « H »: Mat titanium Glass: Sapphire with anti-reflective treatment Case back: Satin-Stainless Steel and Sapphire Crystal with Anti-reflective Treatment “One-Click” System Case back Glass: Sapphire with interior anti-reflective treatment Water Resistant:10 ATM (100 m) DIAL Shiny White Sapphire Crystal Movement CalibreHUB1120 Self-winding Movement Oscillating weight: HUBLOT Designed Polished and Microblasted Tungsten rotor No. of components: 169 Jewelling:18 jewels Frequency: 3 Hz (21,600 Vib/h) Escapement: Swiss Lever Date: Date calendar display at 3.00 Power reserve: Around 40 hours STRAP AND CLASP White and Purple Structured Lined Rubber Straps. Additional Straps: White Lined Rubber Straps.
MASTERFUL HOROLOGY AND JEWELLERY IMPACT: HUBLOT PRESENTS THEBIG BANGIMPACT ONE MILLION
2026, Geneva – Known for its million-dollar masterpieces, Hublot once again pushes the boundaries of Haute Horlogerie and High Jewellery with the Big Bang Impact One Million.
Five hundred diamonds (~44.6 cts), cut in unconventional shapes, are arranged in a dynamic vortex around the central flying tourbillon, symbolizing the attraction of energy and focus at the heart of watchmaking's most celebrated complications. This interlocking construction, demanding extreme precision, transforms complex gemsetting into a striking visual statement.
FUSING WATCHMAKING AND JEWELLERY MASTERY
Marking the 10th anniversary of the Big Bang Impact Bang's unique setting, the Big Bang Impact One Million asserts Hublot's fearless drive to push boundaries - crafting a daring, three-dimensional gemsetting that fuses technical mastery with bold design, a feat that extends a lineage of rare, million-dollar creations. From the 2007 One Million $ Big Bang to the Black Caviar Bang, the Big Bang Unico Haute Joaillerie collection, the $3 million Hublot Big Bang Tourbillon and the $5 million watch, Hublot has consistently created some of the brand's most collectible, entirely diamond-set timepieces. The Big Bang Impact One Million carries this legacy forward, fusing technical boldness, gemsetting mastery and daring design into a masterful statement.
The setting technique alternates baguette and fancy-cut diamonds in dynamic, radiating patterns centered on the tourbillon, combining invisible and closed set techniques to create a three-dimensional effect. A bold statement made possible only by Hublot's mastery of materials and relentless innovation.
IMPACT IN EVERY SENSE
For the second time in Hublot history (after the2024Murakami Edition), the central flying tourbillon takes center stage.
Skeletonized and supported from one side only, with no upper bridge, its “flying” construction intensifies both technical complexity and visual effect. Powered by hand-wound Caliber HUB9015, it boasts a 120-hour (5-day) power reserve.
The 45 mm Big Bang Impact One Million is crafted in polished 18K white gold, water-resistant to 30 m, with 323 baguette-cut diamonds adorning the case and case-back, a bezel set with 72 baguette-cut diamonds and a dial featuring 75 fancy-cut diamonds bringing the signature Impact motif to a total of 470 diamonds. Its black alligator and rubber strap is paired with an 18K white gold and black-plated titanium folding clasp set with 30 baguette-cut diamonds.
The Big Bang Impact One Million required hundreds of hours of setting and extensive research to determine the precise combination of diamond shapes and sizes, ensuring perfect alignment within the complex Impact architecture.
Hublot diamonds are Top Wesselton (F - G) with VVS or VS clarity, ethically sourced and fully traceable. Hublot adheres to the Kimberley Process and Responsible Jewellery Council (RJC).
The Big Bang Impact One Million is available at selected Hublot points of sale and benefits from Hublot's 5+5 warranty, extending international coverage to 10 years.
CASE Material: Polished 18K White Gold Set with 💎323 Baguette-cut Diamonds Diameter: 45mm Thickness:15.80mm
Bezel: Polished 18K White Gold Set with💎 72 Baguette-cut Diamonds Screws « H »: Mat titanium Glass: Sapphire with anti-reflective treatment Case back: Polished 18K White Gold and Sapphire Crystal with Anti-reflective Treatment “One-Click” System Case back Glass: Sapphire with interior anti-reflective treatment Water Resistant:10 ATM (100 m) DIAL Polished 18K White Gold Impact Motif Set with💎75 Fancy-cut Diamonds Sapphire Crystal Movement CalibreHUB9015 Manual Winding Tourbillon Movement No. of components: 236 Jewelling:25 jewels Frequency: 3 Hz (21,600 Vib/h) Escapement: Tourbillon Escapement Power reserve: Around 120 hours STRAP AND CLASP Black Rubber and Black Alligator Straps18K White Gold and Black-plated Titanium Deployant Buckle Clasp Set with 30 Baguette-cut Diamonds
Nyon, Switzerland – This season, Hublot turns up the energy while temperatures drop with the launch of the Big Bang Unico Winter Sapphire & the Big Bang Unico Winter Titanium Ceramic. The Hublot Winter vibes are back. Since launching the first Big Bang Unico Summer editions in 2017, Hublot has set the tone for unforgettable seasonal experiences. Now, winter has claimed its place in the brand's DNA.
Crafted in sapphire or titanium and ceramic, featuring icy white and glacier blue tones, the new Winter Editions represent frozen elegance with a shot of adrenaline. As a subtle nod to the season and a signature on Hublot in-house Unico movement, the timepiece features a uniquely designed snowflake-shaped oscillating weight, visible through the case-back.
“At Hublot, we don't just mark seasons, we celebrate them. Just as summer has become a vibrant tradition for us, winter now holds its place in our DNA. The Big Bang Unico Winter Editions are more than watches; they are a fusion of innovation and celebration. From the ice of Zermatt to the energy of Aspen, from powder mornings to fire-lit nights, they capture the spirit of winter in a bold, festive style,” states Julien Tornare, Hublot CEO.
THE WINTER EXPERIENCE CONTINUES
From November to March, Hublot brings the
Winter Unico vibes to its most iconic seasonal destinations: Zermatt,
Courchevel, Cortina, Aspen and St. Moritz.
Expect exclusive previews,
one-of-a-kind events, unforgettable nights and snow-drenched moments
together with Hublot Ambassadors, Friends of the Brand and the
Hublotista community.
MEET YOUR WINTER MUST-HAVE
The Sapphire editionis limited to just
30 pieces and showcases transparent brilliance in sapphire, while the
Titanium Ceramic editionis limited to 200 pieces and features a
featherlight titanium case enhanced with a white ceramic bezel.
Both
models are sized 42 mm, featuring Hublot's One Click system with two
interchangeable straps in crisp white or ice-blue rubber-lined calfskin,
to switch from slope mode to night mode in seconds.
SAPPHIRE CLARITY. CERAMIC BOLDNESS.UNICO POWER.
Innovation isn't optional at Hublot, it's
embedded in every layer.
From mechanics to aesthetics, these two
timepieces fuse cutting-edge materials with in-house-developed and
patented innovations, from its UNICO movement to its pioneering mastery
of high-tech ceramic and sapphire.
At the core of every Big Bang Unico
Winter editionbeats the UNICO movement HUB1280: a next-generation
in-house movement and a true manufacture masterpiece protected by 5
patents.
It features dual oscillating horizontal clutches, an
anti-trembling system, a zero-friction ratchet wheel blocker, a
constant-pressure minute wheel friction system and a balance wheel fine
adjustment mechanism.
Hublot's high-tech ceramic, introduced in
2018, redefined the industry standard, offering unmatched hardness and
scratch resistance in a range of almost limitless colours. Hublot's
mastery of sapphire, introduced in 2016, offers innovation you can see
through.
With this lightweight, ultra-resistant design, the brand has
not only pushed transparency but invented new sapphire colors and
perfected machining for clarity and durability. Engineered to perform
and built to last, Hublot materials are as bold as the brand itself.
The Big Bang Unico Winter Titanium
Ceramic, limited to 200 pieces and the Sapphire edition, limited to 30
pieces, are available at selected Hublot points of sale.
Reference: 441.JX.429B.VR CASE Material: Polished sapphire crystal “One-Click” system Diameter: 42mm Thickness: 14.50 mm Bezel: Polished sapphire crystal Case back: Polished transparent sapphire and sapphire crystal with anti-reflective treatment Water-resistant to 50meters DIAL Rhodium-plated, skeleton MOVEMENT Caliber: HUB1280UnicoManufacture
Self-winding chronograph Flyback movement with column wheel Main plate & bridges: Grey ruthenium-coated tungsten, Snowflake shaped Swiss silicon lever escapement Frequency: 4 Hz, 28'800 vph Number of parts: 354 Number of jewels: 43 Power reserve of 72 hours Functions/Indications Hours, minutes, seconds, date Chronograph STRAP AND CLASP White rubber and white calfskin strap Additional Strap: White Rubber and White Calfskin. clasp Titanium Deployant Buckle Clasp
Reference: 441.NH.429B.VR CASE Material: Microblasted titanium “One-Click” system Diameter: 42mm Thickness: 14.50 mm Bezel: Microblasted white ceramic Case back: Microblasted titanium and sapphire crystal with anti-reflective treatment Water-resistant to 50meters DIAL Rhodium-plated, skeleton MOVEMENT Caliber: HUB1280UnicoManufacture Self-winding chronograph Flyback movement with column wheel Main plate & bridges: Grey ruthenium-coated tungsten, Snowflake shaped Swiss silicon lever escapement Frequency: 4 Hz, 28'800 vph Number of parts: 354 Number of jewels: 43 Power reserve of 72 hours Functions/Indications Hours, minutes, seconds, date Chronograph STRAP AND CLASP White rubber and white calfskin strap Additional Strap: White Rubber and blue Calfskin. clasp Titanium Deployant Buckle Clasp
October 9th 2025, Singapore -
Pioneering Swiss luxury watchmaker Hublot has announced the latest
evolution in its ongoing partnership with celebrated American artist and
Hublot Ambassador, Daniel Arsham: the Hublot MP-17 MECA-10 Arsham
Splash Titanium Sapphire.
Following the success of the
transformable pocket watch, the MP-16 Arsham Droplet, this new timepiece
once again rewrites the rulebook on watch design, finding its
inspiration in the dynamic essence of water, organic forms and
transparency.
The MP-17 Meca-10 Arsham Splash Titanium
Sapphire is the perfect blend of Hublot's Art of Fusion and Arsham's
unique fictional archaeology vision, where he reimagines contemporary
objects as ancient artefacts, blurring the lines between past, present
and future.
Arsham's first wristwatch design for
Hublot, the timepiece is a wearable sculpture with Arsham's creative
direction dripping from every fluid curve. The compact 42mm case size
has been made possible through the integration of Hublot's new, smaller
Meca-10, an in-house manual-wind movement that can be seen through the
dial opening and sapphire caseback.
The choice of sapphire crystal – used for
the frosted box-shaped bezel – titanium and rubber as the raw materials
underpins the essence of Art of Fusion and has provided the perfect
base to sculpt the watch's organic shapes that are inspired by flowing
water.
Arsham's view of time is central to his design approach. In his 2016 TED Talk, he explained, “My work is about collapsing time. You're not quite sure if it's an object from the past or the future.”
While the MP-16 Arsham Droplet brought that concept to life through
form, the new MP-17 Meca-10 Arsham Splash Titanium Sapphire focuses on
how time leaves an impression.
With its fluid case lines, splash-shaped
dial opening, and transparent sapphire components, it blends Arsham's
artistic vision with Hublot's Meca-10 movement to deliver both concept
and performance in a wearable design.
At first sight the watch seems to be a
departure from the familiar Hublot form, yet on closer inspection, all
of the signature elements are there including the six H-screws on the
bezel and caseback, the distinctive lugs at 3 and 9 o'clock and the
titanium H-shaped folding clasp. Arsham green accents are found on the
hour and minute hands, the numerals, the hour and five-minute markers,
the small seconds hand at 9 o'clock and on the power reserve indicator
at 3 o'clock.
The Hublot MP-17 Meca-10 Arsham Splash
Titanium Sapphire is more than a timekeeper; it is a fusion of fine
watchmaking and contemporary art, placing a twist on conventional
materials and form. It invites collectors and art enthusiasts alike to
experience time through Daniel Arsham's unique, fluid lens.
“Working with Daniel Arsham is a discovery of new design and perception,” says Julien Tornare, CEO of Hublot. “The
MP-17 Meca-10 Arsham Splash Titanium Sapphire represents the next
exciting chapter in our collaboration with our ambassador, artist Daniel
Arsham. It's a testament to Hublot's Art of Fusion, seamlessly blending
fine watchmaking and art to create a timepiece that is visually
stunning whilst pushing the boundaries of innovation. This watch invites
us to see time in a new light, through Arsham's unique and fluid
vision.
Daniel Arsham adds, “This
collaboration with Hublot explores the fluidity of time through a case
inspired by the perfect geometry of a water droplet, crafted using
Hublot's Meca-10 movement. The watch's transparent structure captures
the clarity and motion of water, suspended, precise, and always in flux.”
Limited to only 99 pieces, the Hublot
MP-17 Meca-10 Arsham Splash Titanium Sapphire is available at Hublot
boutiques and authorized retailers.
More information about the Arsham
Droplet and other Hublot creations, please visit hublot.com. For more
information about Daniel Arsham, please visit danielarsham.com.
Daniel Arsham is a New York based artist whose practice spans fine art, architecture, performance, and film. Arsham’s iconic works meld the past, present and future, showcasing the malleability and power of nostalgia, often through references to moments of the late 20th century. Eroded casts of modern artifacts and contemporary human figures, his works are crafted out of geological material such as sand, selenite and volcanic ash. These materials allow for the appearance and aesthetic of erosion or archeological, future relics, as Arsham has dubbed them. Arsham has been the subject of solo exhibitions at the Orange County Museum of Art, Musée Guimet, Paris, France; UCCA Center for Contemporary Art, Dune, China; MOCO Museum, Amsterdam, The Netherlands; HOW Museum, Shanghai, China; The Cranbrook Art Museum, Detroit, Michigan; and the High Museum of Art, Atlanta, Georgia, USA; among others. Arsham’s works have been exhibited at the National Gallery of Victoria Triennial, Melbourne, Australia; The Athens Biennale in Athens, Greece; Musée Fenaille, Rodez, Carré d’Art de Nîmes, and Paris La Défense, France; Frieze Sculpture, London, U.K.; and Crystal Bridges Museum of American Art, Bentonville, Arkansas, SCAD Museum, Savannah, Georgia, Museum of Contemporary Art, Chicago, the New Museum and MoMA PS1, New York, USA; among others.
Case Shiny Microblasted Titanium Material: Titanium Case Size: 42 x 15.35 mm Case Back: Open Bezel:Polished and Laser Textured Sapphire Crystal: Sapphire with Anti-reflective Treatment Screws: 6 H-Shaped Titanium Water Resistance: 50m/ 5 bar Dial Multi-level dial Rhodium plated and Shiny Microblasted with Green Arsham Superluminova Movement Manufacture Manual-winding Skeleton Power Reserve Movement
Caliber: HUB1202 skeleton power reserve movement in grey PVD 33.45 mm x 6.8mm Frequency: 3Hz (21'600 A/H) Power reserve: 240 Hours (10 DAYS) Number of components: 264 Jewels: 29 Functions: Hours, minutes, small seconds, power reserve indicator Strap Black Rubber decorated with the Arsham Monogram Buckle Type: Titanium Deployant Buckle
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